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Knowledge Base

What is a Favicon?

A favicon, short for “favorite icon,” is a small website logo displayed in your browser’s tabs, bookmarks, and Google Chrome’s browsing history. This tiny browser icon helps users identify and manage websites more easily.

HostGator Favicon

Why do I need a favicon?

  • Branding - The favicon helps build your web presence. Your site logo will be displayed at the top of a browser's tab. It creates awareness and brand recall.
  • Speed - It helps internet users recognize your website through your favicon. Thus, they can quickly switch between tabs on their browser.
  • SEO (Search Engine Optimization) - The favicon helps improve your search engine rankings. Whenever an internet user visits your site, the browser requests your site's favicon. If a favicon is not set up, your site may return a 404 error, which may affect your site's ranking.
  • Credibility - The favicon helps your website to appear credible and professional. 

How do I customize my site's favicon?

Time to get creative!

  1. Create a 16x16, 32x32, or 512x512 pixel image (WordPress commonly uses 512x512).
  2. Convert your image into a favicon.ico file using any online favicon generator.
  3. Upload the favicon.ico file to your website’s root directory using cPanel’s File Manager or an FTP client.

If you are using a site builder, see the guides below:

If you need help uploading your favicon, you can contact us via phone or chat.

Additional Resources

These references may help you customize your favicon. Note that HostGator cannot offer direct support for these platforms:

If your CMS or shopping cart system is not listed, check its documentation for instructions on modifying your favicon.

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