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What Is A Website Builder?

Tuesday, November 29, 2016 by

What is a website builder

When it comes to building websites you’re going to have a lot of tools available at your disposal. In fact, it can be a little overwhelming when it comes to choosing the right tool to build the perfect website for your business.

If you’re relatively new to building websites, or you want to create a website with the least amount of technical knowledge possible, then using a website builder can be a great place to start.

Below we dive into what a website builder actually is and the pros and cons to using a website builder.  


What Is A Website Builder?

Website builders allow you to make a website without having to know any code. Pretty awesome, right?

Not too long ago, if you wanted a beautiful and functional website you’d have to spend a ton of time learning how to code yourself, or you’d have to fork out a fortune for a web design team to build a site for you. Not anymore; today’s website builders allow even those with zero coding experience to build a beautiful site.

Of course, if you do have any coding or design knowledge you can take your website even further. But with website builders, it’s no longer a requirement.

Website builders use WYSIWIG (What You See Is What You Get) software to allow you to drag and drop design elements to create a website. There are a variety of website builders available.

To reduce confusion, we’re going to be focusing this blog post on online website building tools, instead of content management systems like WordPress, Joomla, or Drupal. If you’re interested, you can learn more about those here.


Why Should I Use A Website Builder?

One of the biggest benefits to using a website builder is the ability to build a website very quickly, without any technical skills.

You simply login to your website, pick one of the available themes, and begin customizing your site to your liking. Website builders have come a long way over the years, and the kind of site you’ll end up with can rival the design of sites that people have spent big money on.

If you’re looking to get a website up as quickly as possible, and the thought of doing anything technical or messing around with code scares you, then using a website builder could be a great idea.


Are There Disadvantages To Using A Website Builder?

Drag and drop website builders do have certain weaknesses. For starters, they aren’t as customizable and can’t do as much as other means of building a website. The kind of website you create with a website builder is usually rather thin, compared to sites you can build with a CMS or by hiring a design team.

Sites built using a website builder are also hosted using the shared servers provided by the website builder. So, you don’t have full control over your site and your account could be banned for violating their terms of service.

Also, sites built using a website builder tend to load slower, since you’ll be sharing bandwidth with other users. And you usually don’t have access to a site backup if something unfortunate arises, or if you want to migrate your site to another host.


HostGator Website Builder

There are a variety of website building tools out there, including one right here at HostGator. The HostGator Website Builder includes over 100 mobile-friendly templates, pre-built sections and pages, and social media and SEO tools. The basic version is free for current HostGator customers, and available to new customers for a small monthly fee. Learn more by clicking here or the banner below.

HostGator Website Builder


Did you use a website builder to design your website? Share your experience in the comments below.

Kevin Wood writes about technology and human potential. You can find him at his virtual homes Wooden Writing and Counter Culturist.

One Comment
  • Paul D. Engels
    30 November 2016 at 10:06 am

    Actually, numerous studies done repeatedly over the years confirm that fewer than 2% of all businesses who try to use a DIY site builder ever complete a site much less “the perfect site.” DIY site builders, regardless of their purported ease-of-use are an industry-wide MASSIVE fail. Not to mention that a site is ultimately only as good as its content and call-to-action. 98% of all butchers, lawyers, spa owners, landscapers, doctors, plumbers (or we could simply say “everyone!”) admits to having no time to create content and strategize effective calls-to-action. Use your hosting company for hosting. Hire a digital agency for your website.