The tech world moves fast and entrepreneurs have every reason to pay attention.
Some of the big tech stories of the month may have little to do with your particular industry or business, but others will likely point toward big changes to come that you want to be aware of.
Our series on top tech trends to watch can help you stay on top of what’s happening in the tech world month to month. Here’s what you should know about what’s happening in tech in March.
New Products and Projects Announced at MWC
A new month means a new tech conference (or sometimes several) and March is no different.
Tech companies and enthusiasts have already converged on Barcelona for the Mobile World Congress to survey new releases and products that are expected to make their mark on the world of mobile technology.
As you’d expect, many makers of smartphones were there, some of them showing off new smartphone models that consumers can expect to see hitting the market in the coming months. But the mobile industry is growing to include so much more than smartphones. VR headsets and drones were a big part of the show, and discussions around faster internet options, better video streaming, and autonomous cars abounded.
Mobile technology has become a huge part of how we all live and do business today. Every business owner should be keeping a close eye on what’s coming in the mobile industry in order to be prepared for how people shop and browse in years to come. Stories and articles from the Mobile World Congress provide a glimpse at what that will be.
- Speaking of tradeshows… HostGator is attending Engage (#EngagePDX) on March 9th in Portland and Social Media Marketing World (#SMMW17) from March 22-24th in San Diego. If you’ll be there, come say hi and meet Snappy and the team in person!
Snapchat Launches IPO
The beginning of March brings one of the most anticipated and discussed IPOs of the year.
The social media app Snapchat certainly doesn’t appeal to everyone, but the people using it (mostly a young demographic) use it enough for the app to have seen steady growth in ad revenue since its launch. If you’re on there, follow us @HostGator!
It’s often hard to predict which social media platforms will take off, and more importantly, which will have real staying power. Investors can now weigh in on whether they think the app’s current popularity is a temporary fluke or if they expect it to have the longevity its most popular competitors like Facebook and Twitter have shown.
The Tech Community Gathers at SXSW
SXSW is a conference devoted to ideas and creativity, and the conference’s tech industry sessions this year promise to include plenty of both. There are sessions covering topics familiar to anyone who’s been attending or following other tech conferences this year, like self-driving cars, robots, and AI.
One of the biggest themes to emerge in this year’s tech sessions is the idea of applying tech to the world’s economic and political problems. Presenters will tackle the role can tech play in addressing issues like poverty, LGBTQ equality, health policy, and immigration. The tech community has always been inclined to think big, and this year’s SXSW tech sessions point to a larger intention to think beyond product ideas and IPOs and apply the industry’s brainpower to issues that touch people around the world.
This year’s conference promises to leave attendees with plenty to think about and is likely to drive some of the ideas that shape our world in the months and years to come.
Apple Smart Glasses Set to Debut Soon
While they haven’t provided a hard release date yet, there’s speculation that the smart glasses Apple is working to develop could be released as early as this month.
Apple’s CEO Tim Cook has been vocal in interviews about the company’s commitment to augmented reality. While Google Glass never really took off, if a player as big as Apple is still confident that AR will be the wave of the future (or at least a wave of the future), then there’s at least a strong possibility for the tech to improve and become a part of our lifestyle in the way smartphones did.
Uber Responds to Accusations of Sexism
While much of this month’s tech news is about looking forward, some tech stories point to aspects of the industry where progress has stalled or even seems to be moving backward.
One of the biggest stories in tech that took social media by storm late last month was about the public accusations made by a former Uber employee about rampant sexism at the company. News outlets like the New York Times have spoken to others at the company that confirm the woman’s description of a sexist work culture and, in some cases, provided their own anecdotes of similar treatment.
The company is taking steps to respond to the accusations, including hiring the well-known attorney Eric Holder to perform an investigation into the issue.
While Uber does damage control, other tech companies are starting to find themselves in the crossfire for similar issues. Tesla’s currently being sued by an engineer who says she’s experienced sexism in various forms while working at the company. Whether or not these tech companies (and others who may well face similar accusations in the days to come) will respond in ways their employees and customers deem adequate remains to be seen.
SpaceX Ramps Up Plans to Send People Around the Moon
The possibilities of space tourism continue to look more and more ambitious as Elon Musk tests the limits of what his company can handle. This past week, he announced his intentions to send tourists around the moon by the end of next year – a feat professional astronauts haven’t managed in over 40 years.
While limited budgets around the world place limitations on the space exploration that used to fall to government organizations, space tourism may be just the thing to keep people exploring the stars and beyond.
Samsung Galaxy S8 Release
Samsung just announced that their new model of the Samsung Galaxy phone will become available to consumers on March 29. After last year’s model was famously recalled due to phones catching fire, people are curious to see what the new Samsung Galaxy model will bring.
Details on the features and functions of the phone so far are scant, so consumers and tech insiders alike will have to wait and see what makes the new model different (other than presumably being more fireproof than its predecessor). But you don’t have long to wait – by this time next month the phone will be in the hands of its first customers.
March will likely bring some surprises we didn’t foresee, but we expect these stories to be some of the most important for the month. We’ll continue to keep an eye out for interesting and important tech news to bring you next month.
Which event are you most excited for in March? Are you attending any tech conferences? Let us know in the comments!