If you run a WooCommerce website, are you using it to its full potential? Do you have all the tools and software necessary to run a successful online store? Your website should make it easy to generate sales, run contests, provide a positive UX, and more. However, this is tough to achieve if you don’t have the right WordPress plugins.
The plugins you choose to add to your website make or break the buying experience for customers. You must include the right features to your marketing strategy so you see the best outcomes.
Let’s take a look at a list of plugins you should consider adding to your WooCommerce website for better conversions and happier customers.
RafflePress is a newly launched giveaway and contest plugin that lets you set up campaigns with ease. No coding knowledge is necessary and creating giveaways or contests is simple to build brand recognition for your WooCommerce store, generate sales, and increase leads.
The plugin provides you with pre-built templates and uses a drag-and-drop builder so the hard work is already done for you. It’s mobile-friendly and provides viral sharing so it’s easy to spread the word about your giveaway and collect more responses. If you need a boost for your eCommerce business, this plugin is the way to go.
Every business needs email marketing, and Constant Contact is the plugin to choose to provide you with all your email-related needs. Use the drag-and-drop builder to customize pre-made templates, drive sales with marketing automation, and create segmented email lists and custom funnels to reach your target audience.
OptinMonster is a conversion optimization tool that lets you create persuasive optins to grow your email list, collect leads, reduce cart abandonment, and more. Its mobile-friendly design creates popups and optins suited for all devices. If you want to reconnect with visitors at the top of the sales funnel, this plugin is the solution for you.
Since more people trust the recommendations of friends and family over advertising itself, it’s vital to incorporate social proof to your marketing strategy. TrustPulse uses FOMO to create popups on your website that inform visitors every time someone makes a purchase. This builds brand credibility and forms trust between visitor and brand, bringing them one step closer to becoming a paying customer.
How easy is it for visitors on your website to get in touch with someone from your company who can answer their questions? With LiveChat, a live chat support software, it’s easy to add this feature to your WooCommerce site and increase conversions by tending to customer needs right away.
If you really want to boost your eCommerce sales, consider translating your content into multiple languages. This is easy thanks to WooCommerce Multilingual. Now customers from all over the world have the opportunity to scour your website and possibly buy your products, resulting in higher sales for your business.
You need a form plugin that’s sturdy, reliable, and provides a positive UX, which is why WPForms is on this list. Even beginners can set up an online form using the plugin’s drag-and-drop builder and no code is required. The free subscription comes with all the basic features you need to create optimized forms for your website, but if you’re looking for something extra, you can invest in WPForms Pro.
Customers need receipts about items they purchased, and PDF Invoices & Packing Slips makes it easy to do so. When a customer purchases from your website, the plugin automatically adds a PDF invoice to the WooCommerce confirmation email. It has fully customizable HTML/CSS templates to choose from so it matches your branding.
This plugin has the same idea as Amazon when it comes to pushing sales. It’s a shareable wishlist customers can use to collect desired items in one place and send to others, including on social media.
It’s not up for debate: you need analytics to run a successful eCommerce store. MonsterInsights integrates with Google Analytics and appears straight on your WordPress dashboard for easy accessibility. It breaks down what you need to know and what you should track so that even beginners with no prior knowledge can stay up to date on their conversions and sales.
When people browse products online, they want to get a good look at what they’re buying, which is why adding a zoom feature to product photos is crucial. It’s lightweight, customizable, easy to use, and works with all WordPress themes.
Some WordPress users have trouble sending emails from the platform. You need to make sure that your emails show up in people’s inboxes so you can reach subscribers and increase sales. WP Mail SMTP fixes email deliverability issues by reconfiguring WordPress to use a legitimate SMTP provider when sending emails.
This multi-currency plugin does exactly what it sounds like: translates currency. For customers living internationally, you need to make sure it’s easy for them to understand how much your products are worth and how much they’re spending. Users can checkout using their preferred currency so it’s easy to purchase from your WooCommerce store.
It’s important that product details are neatly laid out on your website so it’s easy for consumers to browse information and find what they need. Custom Product Tabs create tabs so you can organize, add, delete, or rearrange information how you want it. Rather than users endlessly scrolling through content, it makes it easy for them to learn more about your products.
WooCommerce Compare lets users compare different products side by side so they choose the one that’s right for them. The products are saved in a complete table where you can clearly discern different features.
Ajax Search makes it easy for visitors to find exactly what they’re looking for by creating a search box that shows instant results. The easier it is for users to receive results, the likelier they are to purchase. All this plugin requires is a download and it’s ready to go.
The easier it is for users to obtain product information, the higher your sales will be. With WooCommerce Quick View, when visitors hover over a product with their mouse, they see key information about that product and get a clearer look at its images. Users get this information without having to leave the current webpage they’re on, which provides a better UX.
Menu Bar Cart adds a shopping cart button directly to your navigation bar for easier access to users’ items. You can customize your own CSS, place the icon where you want on the bar, and spend only a few minutes setting it up.
Finding the Best WooCommerce Plugins for Your Online Store
Choosing the right plugins for your online store makes all the difference in how users interact with your website and how they purchase. You want to make it as easy as possible for them to have a positive buying experience so you see increased sales and they end up as happy customers. Which WooCommerce plugins do you recommend?
Syed Balkhi is the founder of WPBeginner, the largest free WordPress resource site. With over 10 years of experience, he’s the leading WordPress expert in the industry. You can learn more about Syed and his portfolio of companies by following him on his social media networks.