Tech News for October 2017
The spookiest season of the year is upon us, but most of the tech news this month isn’t that scary (with one notable exception).
For those of you too busy to stay on top of all the tech news happening each month on your own, here’s a quick rundown of some of the top stories that should be on your radar in October.
Equifax Breach Puts Much of Population at Risk
Quite possibly the scariest story of the fall this year is the Equifax data breach. The credit reporting agency had access to the social security numbers, birth dates, and addresses of everyone in the country who’s ever had a credit score – which is just about every adult in the United States.
The breach puts about 146 million people at risk of having their sensitive information exposed. The country’s angry and people are scared. Companies, government institutions, and individuals are all still trying to figure out exactly what this means for the future of data security.
Samsung Releases New Mixed Reality Headset
Samsung just revealed their new mixed reality headset designed for use with Windows devices.
While the VR headset market is a crowded one, Samsung is offering higher-resolution displays and a larger field of view in order to be competitive in the space. This brings us one step closer to the mainstreaming of VR technology.
Google Testing Video Reviews
Many websites and channels on the web seem committed to shifting to a greater emphasis on video over text. Google’s never one to be behind on a trend, so they’ve begun testing out providing a video option for reviews in Google Maps.
Currently the option’s only available to people who are part of the company’s Local Guides program. If the videos prove popular, they may well expand access to the rest of us.
Google Joins Companies in the Crossfire for Workplace Sexism
Last month, three former Google employees announced a lawsuit against the company for paying its female employees less than male employees in similar roles and promoting men into higher-level positions much more often than similarly qualified women.
Google’s far from the first tech company to face accusations of sexism, but it’s one that’s worked to create a reputation for being progressive. This lawsuit reveals a side of the company that’s not living up to that intention.
Google, Twitter, and Facebook Targeting Now Includes Anti-Semites and Racists
Ad targeting is a valuable service for businesses and provides more relevant ads for users. But several of the biggest tech companies on the web faced recent criticism based on their targeting algorithms creating offensive categories. Users discovered and drew attention to racist categories in Facebook’s targeting options, and soon thereafter advertisers realized both Google and Twitter offered (and even sometimes recommended) targeting for racist terminology.
In all three cases, the options and recommendations were technologically generated and the companies are taking steps to change how their platforms work to avoid advertisers encountering these options in the future.
iPhone X Includes New Tech and Features
Apple has recently revealed some of the main features consumers will see in their soon-to-come iPhone, the iPhone X. While the new iPhone 8 and iPhone 8 Plus hit stores last month, techies are generally more interested in the model coming early next month. The iPhone X will be much more expensive than recent models, priced at over $1,000. It includes Face ID to unlock the phone, an especially big screen, an upgrade to the phone’s camera features, and a longer battery life than other iPhones.
At such a high price tag, they may only capture the most devoted Apple fans with this one, but the excitement in the tech community is palpable.
Roku Launches IPO
The video streaming technology company Roku launched an IPO late last month, valued at $2 billion. Unlike most of the giants in the streaming space, the company doesn’t bother with trying to produce its own content, they simply provide users access to the content available on a wide number of streaming sites and channels.
In its first few days on the market, the company’s shares have been dropping in value, although they’re still above the original price the company launched at.
Facebook Getting into Video Chat
Facebook has given video priority on the platform for some time, but they’re exploring features that would give users even more video options.
Last month, they started quietly testing a mobile video chat app called Bonfire. The app allows users to chat with up to eight friends at a time on live video. So far, only users in Denmark have access and no plans to move beyond the country to other markets have been announced.
Electric Trucks About to Join Us on US Streets
Electric cars already take up a certain amount of space on our streets, but electric semi trucks are about to join them.
Daimler, a company whose trucks are already on the streets of Europe, has plans to move into New York. And Elon Musk (who we can’t seem to go a month without mentioning in our regular tech roundups) has announced plans to unveil a Tesla semi truck later this month.
World Summit AI Meets in Amsterdam
Artificial intelligence remains one of the biggest topics in the tech world, as many of the biggest companies in the space continue to make investments into AI research and development. This month, many of the top professionals and businesses in the AI world will meet in Amsterdam for the World Summit AI to discuss their research, learn from each other, and explore what’s to come in AI technology.
With big product releases, new features being explored, and companies grappling with high-profile controversies, in some ways October’s just another month in tech. Check back next month to see what news and stories will be dominating the industry in November.
Kristen Hicks is an Austin-based freelance content writer and lifelong learner with an ongoing curiosity to learn new things. She uses that curiosity, combined with her experience as a freelance business owner, to write about subjects valuable to small business owners on the HostGator blog. You can find her on Twitter at @atxcopywriter.