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Site Statistics App

This content only applies to Gator Website Builder hosting plans which are accessible by going to app.gator.com.

For more articles, check out the HostGator Gator Website Builder category
or directly access the Gator Knowledge Base.


Knowing what kind of reception your website is receiving is essential to the longevity of your online project. With your website builder, you can internally review different kinds of analytical information like your total page views, site bounce rate, and user visit duration.
 
In this article, we will elaborate on the importance of these stats as well as how to get started with your Site Statistics Add-on from your upgraded Gator account.

First, What is the Site Statistics Tool?

Think of the Site Stats App as your virtual traffic tracking companion. Once you upgrade your account to include this add-on, you will instantly gain insight into detailed and invaluable information!

What about Free Accounts?:

Don't sweat! Even with non-upgraded sites, you will have access to some basic stats about your site that are always visible from your account dashboard when you first log in.

  1. Look for the Site Performance section under your site and click on Visit Site Performance.
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From the Overview, you can see the Last 30 days worth of basic statistical information available. This information includes Number of Visitors, Bounce Rate, and Session Time; all of which gives you a simplified idea of your previous month's traffic.
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Need More?:

You can always Upgrade Your Account at any time from a free account to a paid one.

Doing so will give you access to some important features that will allow you to see all the information contained within the Stats tool when editing within your builder. Continue reading to find out what other stats features come with an upgraded Gator account.


To see Upgraded stats:

You can get to your stats in two ways. 
  1. Log into your HostGator account and select the Edit Site button.
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  2. Open your Website Editor and click Stats in the left-hand toolbar.
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  3. You can also get to the stats from the Visit Site Performance on the dashboard.
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  4. A new screen will load with all the visible elements stacked by categories. 
From here, you can review:
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  • Unique Visitors: The number of visitors (typically new) that have visited your site.
  • Bounce Rate: The number of visitors (typically new) that have visited your site and left rather than viewing other pages.
  • Session Time: The average amount of time visitors spend on viewing your site. (Average Session time)
Within the Statistics: Represented by a Line Graph which you can adjust from Hour, Day or Week.
  • Unique Visitors: The number of visitors (typically new) that have visited your site.
  • Total Visits: The number of visitors (whether new or repeat) that have visited your site.
  • Page Views: The number of visitors (whether new or repeat) that have visited a specific page on your site.
  • Bounce Rate: The number of visitors (typically new) that have visited your site and left rather than viewing other pages.
  • Avg Visit Duration: The average amount of time visitors spend on viewing your site. (Average Session time)
Continuing down the Site Statistics Screen you can see:
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  • Visitors Map: Which displays the number and location of Unique visitors geographically.
  • Page statistics: This is a Line Item display of the Total Individual Page Views.
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  • New vs Returning: A graph containing the percentage (%) of New visitors versus old visitors who have cached your website previously.
  • Languages: Displays the number and type of language your website was requested in.
  • Devices: The Number and Type of different devices that were used to request your site.
  • Browsers: The browsers that were used to request your site.
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  • Traffic Sources: Displays where visitors were directed to your site from. Such as "Direct" which means they typed in the URL directly into their address bar.
  • Regional Statistics: This is a line item display of the Total Number of Individuals Viewers and their Country of origin.

All of this information combines to give you a detailed breakdown of WHO is coming to your site, WHEN  are they doing so, WHAT are they doing on your site, and even WHICH device they are viewing your site from.
Pro Tip: If all this information seems like a lot to digest, no worries, it definitely is. Rest assured, Developers, Marketers, and Troubleshooters alike will all use this type of information to inspire action or to provide helpful insight into some common pain-points that occur with having a website. Be sure to reach out to us if you need assistance making sense of these tools.