{"id":21384,"date":"2018-03-22T18:57:39","date_gmt":"2018-03-22T23:57:39","guid":{"rendered":"http:\/\/hg.samanthasoper.com\/?post_type=resources&p=1776"},"modified":"2019-03-12T15:31:09","modified_gmt":"2019-03-12T20:31:09","slug":"beyond-the-basics-advanced-seo-tips-for-businesses","status":"publish","type":"resources","link":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/","title":{"rendered":"Beyond the Basics: Advanced SEO Tips for Businesses"},"content":{"rendered":"

Take a Deeper Dive into Search Engine Optimization<\/h2>\n

What\u2019s the point in having a website nobody can find? If you want people to actually see the website you\u2019ve put so much work into, SEO\u2019s an important part of getting it in front of them. But you probably already knew that much. You\u2019re not a total<\/i> newbie.<\/p>\n

If you\u2019ve had a website for any length of time and have done at least basic research on online marketing<\/a>, you\u2019ve probably read enough to have the SEO basics covered (especially if you read our first ebook on the ABCs of SEO<\/a>).<\/p>\n

But in learning all the SEO 101 stuff, you also figured out that SEO is competitive and you\u2019ve got more to learn. That\u2019s where our advanced ebook on SEO 2.0: Advanced SEO Tips for Non-Beginners<\/a> comes in.<\/p>\n

In this ebook, you\u2019ll learn all about important ranking factors to be aware of and online marketing techniques that will make your SEO efforts stronger. To give you a taste of what to look forward to in the ebook, here\u2019s a sampling of what you\u2019ll get if you download.<\/p>\n

Click here to download the FREE ebook now!<\/em><\/span><\/a><\/h4>\n

 <\/p>\n

1. A Top SEO Ranking Factor and How to Achieve It<\/h3>\n

While Google keeps a lot of secrets about how its algorithm works, there are bits and pieces of information they\u2019ve shared publicly to help website owners out.<\/p>\n

Our ebook will get into one of the most important ranking factors Google has admitted to, why it matters as much as it does, and specific steps that website owners can take to make sure their websites perform well in this area. And a lot of the steps you can take for this one are relatively easy. Most of them can be done within a day.<\/p>\n

What ranking factor is it? Well, you\u2019ll just have to download the ebook<\/a> to find out, won\u2019t you?<\/p>\n

 <\/p>\n

2. How to Make Your Site More Intuitive to Users, While Also Improving SEO<\/h3>\n

A lot of the best practices for good SEO double as best practices that improve your visitors\u2019 user experience. The second chapter of our ebook on advanced SEO practices dives into an important topic that\u2019s all about making sure your website is easy for visitors to find their way around on while also providing the search engines the information they need to understand what each page on your website is all about.<\/p>\n

Does that sound vague? Intentionally so! Trust us that this is an important part of the equation for SEO and something that will make your website both easier to manage in the long haul and more useful to your visitors.<\/p>\n

 <\/p>\n

3. The Most Important Ongoing Strategy for SEO Results<\/h3>\n

To be fair here, different people have different arguments about what the most important strategy for SEO is, but we\u2019ve got a pretty clear idea of where our vote goes and it\u2019s the tactic Chapter 3 is all about. This chapter will make a case for why this type of strategy is so important and provide helpful details on everything you need to do to get started on this path, and what you need to do to keep up with it and get the most out of it over time.<\/p>\n

At this point, you know we\u2019re not going to give away what that strategy is here in the post. You\u2019ll have to check out the full ebook<\/a> for that.<\/p>\n

 <\/p>\n

4. What the SERPs Can Tell You About Your SEO Strategy<\/h3>\n

And finally, the last chapter of the ebook will look at what\u2019s going on in the SERPs (search engine results pages) and why that matters for your overall SEO strategy. You\u2019ll learn detailed steps for doing useful SERP research, understanding what you see there, and using what you find to your advantage to be more competitive in your SEO efforts.<\/p>\n

Even though this SEO ebook goes deeper in advanced SEO best practices, we\u2019re still providing it to our followers entirely free. Click here<\/strong><\/a> for important insights and useful tips to strengthen your SEO strategy. Your website will be better for it.<\/p>\n","protected":false},"author":166,"featured_media":18871,"comment_status":"open","ping_status":"open","template":"","content-type-api":[107],"topics-api":[108],"class_list":["post-21384","resources","type-resources","status-publish","has-post-thumbnail","hentry","content_type-e-book","topic-seo"],"yoast_head":"\nBeyond the Basics: Advanced SEO Tips for Businesses - HostGator<\/title>\n<meta name=\"description\" content=\"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond the Basics: Advanced SEO Tips for Businesses\" \/>\n<meta property=\"og:description\" content=\"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"HostGator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HostGator\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-12T20:31:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hostgator.com\/blog\/wp-content\/\/uploads\/2018\/03\/AdvancedSEOTips.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1199\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@HostGator\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/\",\"url\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/\",\"name\":\"Beyond the Basics: Advanced SEO Tips for Businesses - HostGator\",\"isPartOf\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png\",\"datePublished\":\"2018-03-22T23:57:39+00:00\",\"dateModified\":\"2019-03-12T20:31:09+00:00\",\"description\":\"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage\",\"url\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png\",\"contentUrl\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png\",\"width\":1199,\"height\":628,\"caption\":\"Advanced SEO Tips for Businesses ebook\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.hostgator.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\/\/www.hostgator.com\/blog\/resources\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Beyond the Basics: Advanced SEO Tips for Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/#website\",\"url\":\"https:\/\/www.hostgator.com\/blog\/\",\"name\":\"HostGtaor\",\"description\":\"Web Hosting and Marketing Tips for Entrepreneurs\",\"publisher\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.hostgator.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/#organization\",\"name\":\"HostGtaor\",\"url\":\"https:\/\/www.hostgator.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2019\/04\/cropped-HG-Logo_default-default.png\",\"contentUrl\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2019\/04\/cropped-HG-Logo_default-default.png\",\"width\":1092,\"height\":215,\"caption\":\"HostGtaor\"},\"image\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/HostGator\",\"https:\/\/x.com\/HostGator\",\"https:\/\/www.instagram.com\/hostgator\",\"https:\/\/www.linkedin.com\/company\/hostgator-com\",\"https:\/\/www.pinterest.com\/hostgator\/\",\"https:\/\/www.youtube.com\/user\/hostgator\"],\"email\":\"support@gator.com\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Beyond the Basics: Advanced SEO Tips for Businesses - HostGator","description":"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/","og_locale":"en_US","og_type":"article","og_title":"Beyond the Basics: Advanced SEO Tips for Businesses","og_description":"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!","og_url":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/","og_site_name":"HostGator","article_publisher":"https:\/\/www.facebook.com\/HostGator","article_modified_time":"2019-03-12T20:31:09+00:00","og_image":[{"width":1199,"height":628,"url":"https:\/\/www.hostgator.com\/blog\/wp-content\/\/uploads\/2018\/03\/AdvancedSEOTips.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@HostGator","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/","url":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/","name":"Beyond the Basics: Advanced SEO Tips for Businesses - HostGator","isPartOf":{"@id":"https:\/\/www.hostgator.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage"},"image":{"@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png","datePublished":"2018-03-22T23:57:39+00:00","dateModified":"2019-03-12T20:31:09+00:00","description":"Take your SEO knowledge to the next level with our advanced SEO e-book. Add more in-depth knowledge to your SEO toolbelt today!","breadcrumb":{"@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#primaryimage","url":"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png","contentUrl":"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/03\/AdvancedSEOTips.png","width":1199,"height":628,"caption":"Advanced SEO Tips for Businesses ebook"},{"@type":"BreadcrumbList","@id":"https:\/\/www.hostgator.com\/blog\/resources\/beyond-the-basics-advanced-seo-tips-for-businesses\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.hostgator.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/www.hostgator.com\/blog\/resources\/"},{"@type":"ListItem","position":3,"name":"Beyond the Basics: Advanced SEO Tips for Businesses"}]},{"@type":"WebSite","@id":"https:\/\/www.hostgator.com\/blog\/#website","url":"https:\/\/www.hostgator.com\/blog\/","name":"HostGtaor","description":"Web Hosting and Marketing Tips for Entrepreneurs","publisher":{"@id":"https:\/\/www.hostgator.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.hostgator.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.hostgator.com\/blog\/#organization","name":"HostGtaor","url":"https:\/\/www.hostgator.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hostgator.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2019\/04\/cropped-HG-Logo_default-default.png","contentUrl":"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2019\/04\/cropped-HG-Logo_default-default.png","width":1092,"height":215,"caption":"HostGtaor"},"image":{"@id":"https:\/\/www.hostgator.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/HostGator","https:\/\/x.com\/HostGator","https:\/\/www.instagram.com\/hostgator","https:\/\/www.linkedin.com\/company\/hostgator-com","https:\/\/www.pinterest.com\/hostgator\/","https:\/\/www.youtube.com\/user\/hostgator"],"email":"support@gator.com"}]}},"_links":{"self":[{"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/resources-api\/21384"}],"collection":[{"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/resources-api"}],"about":[{"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/comments?post=21384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/media\/18871"}],"wp:attachment":[{"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/media?parent=21384"}],"wp:term":[{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/content-type-api?post=21384"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.hostgator.com\/blog\/wp-json\/wp\/v2\/topics-api?post=21384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}