{"id":21383,"date":"2018-06-13T11:04:03","date_gmt":"2018-06-13T16:04:03","guid":{"rendered":"http:\/\/hg.samanthasoper.com\/?post_type=resources&p=1774"},"modified":"2019-03-12T15:34:22","modified_gmt":"2019-03-12T20:34:22","slug":"introduction-to-social-analytics","status":"publish","type":"resources","link":"https:\/\/www.hostgator.com\/blog\/resources\/introduction-to-social-analytics\/","title":{"rendered":"Introduction to Social Analytics"},"content":{"rendered":"

Free Ebook: Introduction to Social Analytics<\/h2>\n

You know it\u2019s important for your business to have a presence on social media, but figuring out what you\u2019re doing on there is an ongoing challenge. Each social media platform is unique and requires its own approach and strategy. And no matter what you do when you\u2019re just starting out, there will be room for improvement.<\/p>\n

The only way to learn how to get better as you go is to pay attention to what works<\/strong>. The way to do that is with social analytics.<\/p>\n

If you\u2019re just starting to venture into social media marketing for your business, our ebook on social analytics provides all the information you need on how to access social media analytics and what to do with them.  Click here to download now<\/a><\/span> or keep reading to learn more about what you’ll learn in this FREE ebook.<\/span><\/strong><\/em><\/span><\/p>\n

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What Are Social Analytics?<\/h3>\n

All of the major social media platforms offer data on how people interact with the posts and content you share. Some of the information they provide is fairly basic, like showing you how many people viewed or liked a post you published. Some of it goes deeper, providing demographic data on the people who interact with your posts or details about their behavior on the platform.<\/p>\n

All of this information can be put to use to strengthen your social media strategy and get better results for the time you spend on social media, but only if you know where to find it, and how to use it.<\/p>\n

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Why Social Analytics Matter<\/h3>\n

There are thousands of blog posts and articles out there about how to do social media marketing well. And they\u2019re a good place to start. Knowing the best practices and seeing examples of what has worked for other brands does help in establishing a solid plan when getting started.<\/p>\n

But ultimately, you don\u2019t need to know what works on social media for another brand or media property you need to know what works for your<\/em> audience<\/strong>.<\/p>\n

The best way to figure that out will never be someone else\u2019s blog post; you have to turn to your own social analytics for that.<\/p>\n

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What You\u2019ll Learn When You Download the Ebook<\/h3>\n

This ebook delves into how to access social analytics data for the five main social media platforms:<\/p>\n