{"id":22055,"date":"2019-06-06T07:59:39","date_gmt":"2019-06-06T12:59:39","guid":{"rendered":"https:\/\/www.hostgator.com\/blog\/?p=22055"},"modified":"2019-07-26T11:35:54","modified_gmt":"2019-07-26T16:35:54","slug":"create-membership-site-wordpress","status":"publish","type":"post","link":"https:\/\/www.hostgator.com\/blog\/create-membership-site-wordpress\/","title":{"rendered":"How to Create a Membership Site with WordPress (Step by Step)"},"content":{"rendered":"\n<p>Are you considering <a href=\"https:\/\/www.hostgator.com\/blog\/create-membership-website-forum\/\">creating a membership site<\/a> for your courses, products, or services? If so, it can be a great way to cater to your target market and increase your business\u2019 revenue among many other benefits. <\/p>\n\n\n\n<p>A membership allows you to build a list of loyal members, <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.seedprod.com\/how-to-market-to-an-email-list-before-your-site-launches\/\" target=\"_blank\">create an active email list<\/a>, and position yourself as a leader in your industry if it gains enough traction.<\/p>\n\n\n\n<p>But what exactly is a membership site? Put simply, it\u2019s gated content that\u2019s only accessible to members and subscribers. Most of the time there is a fee or recurring payment involved, but sometimes it can be as simple as signing up for an email list. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/www.hostgator.com\/managed-wordpress-hosting\"><img loading=\"lazy\" decoding=\"async\" width=\"470\" height=\"60\" src=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/12\/Wordpress.png\" alt=\"best WordPress hosting\" class=\"wp-image-18313\" srcset=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/12\/Wordpress.png 470w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/12\/Wordpress-300x38.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Why Create a Membership Site?<\/h2>\n\n\n\n<p>A membership site means you can sell practically anything: online courses, ebooks, coaching, you name it. What makes it exciting is its exclusivity and the perks that come with an engaged subscription. <\/p>\n\n\n\n<p>Premium services tend to offer subscribers more value to the point where paying a monthly or yearly fee is worth their money. If you\u2019re able to rack up a solid list of subscribers, your revenue will increase drastically.<\/p>\n\n\n\n<p>It\u2019s also a great way to build a list of loyal subscribers who genuinely enjoy your content to the point that they\u2019re willing to pay for it. Think of Youtube Premium or Spotify Premium. Sure, with their free options you get to enjoy their content, but you\u2019re bombarded with ads and can\u2019t enjoy the full, uninterrupted experience. What makes these services powerful is that they <a href=\"https:\/\/www.hostgator.com\/blog\/diy-ux-guide-website-usability-testing\/\">deliver an optimized UX<\/a> and, therefore, have a customer base that consists of happier customers.<\/p>\n\n\n\n<p>Gating your content allows you to offer your target audience the products and services they want while your business expands its subscriber list and grows monetarily. <\/p>\n\n\n\n<p>Before getting started, you need the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>A domain name.<\/strong> This is your website\u2019s URL and it\u2019s crucial that it matches your brand and the products and services you\u2019re selling.<\/li><li><strong>WordPress web hosting.<\/strong> <a href=\"https:\/\/www.hostgator.com\/managed-wordpress-hosting\">HostGator <\/a>provides quick and easy set up so that even beginners can create their own website. You can also register your <a href=\"http:\/\/www.hostgator.com\/domains\">domain name<\/a> here at HostGator.<\/li><li><strong>A membership plugin.<\/strong> <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/memberpress.com\/\" target=\"_blank\">MemberPress<\/a> is simple to install and requires no coding knowledge to set up a membership site you\u2019re proud to call your own.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">What to Look for in a Membership Plugin<\/h2>\n\n\n\n<p>There are many options to choose from when it comes to <a href=\"https:\/\/optinmonster.com\/wordpress-membership-site-plugins\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">membership plugins<\/a>, but what it really comes down to is what best suits your business and its customers. It\u2019s essential to keep them in mind when creating your membership site.<\/p>\n\n\n\n<p>Here are a few questions to consider when choosing a plugin:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>What is your budget?<\/li><li>What are your measurable goals?<\/li><li>How well do you know how to code?<\/li><li>How many membership levels will you need? <\/li><li>What <a href=\"https:\/\/wpforms.com\/docs\/how-to-allow-users-to-choose-a-payment-method-on-your-form\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">payment gateways<\/a> do you want customers to be able to use?<\/li><li>Are there extra features you want to be included, such as add-ons and integrations?<\/li><\/ul>\n\n\n\n<p>If you want to create a fully functional, easy-to-use membership site with WordPress, here\u2019s how to get started.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Install and Set Up MemberPress<\/h2>\n\n\n\n<p>The very first step to creating a membership site is to use a plugin. This is what\u2019s going to turn your regular WordPress site into a members-only website. <\/p>\n\n\n\n<p>MemberPress allows you to sell physical and digital goods, downloads, subscriptions, and more. It\u2019s easy to set up payment gateways, restrict access based on different subscriptions, and design beautiful pricing pages so you can create the look you want.<\/p>\n\n\n\n<p>First, you need to <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/formidableforms.com\/create-user-accounts-on-your-wordpress-website\/\" target=\"_blank\">create an account<\/a> with WordPress. Then, purchase a subscription with MemberPress that suits your budget, goals, and business needs. Consider what features are most important to you when choosing your pricing plan. Sometimes it\u2019s worth it to pay a little extra to give your customers exactly what they want. Plus, your membership fee could end up giving back to your business with an <a href=\"https:\/\/www.monsterinsights.com\/how-to-measure-social-media-roi-with-google-analytics\/\">increased ROI<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/KpOar1QaRjShxr03bnKRIRTMF7Z1bivQOm6dzW4VKLP3jQydHkI6XtdkhQrOXX35pslrB6N3KoNPk7Hlz9vzsQUgoHMyWQoLSUR-jSZYLOAtiAL0Y6xPv3lpmMnvyNdARIvkEqis\" alt=\"memberpress pricing plans for wordpress membership site plugin\"\/><\/figure><\/div>\n\n\n\n<p>Once you choose the plan that\u2019s right for you, go to MemberPress and download the .zip file. From your WordPress dashboard, click on Plugins &gt; Add New &gt; Upload. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/JD3ZUzHDYkyjOXuWFJW4DCqjXAhQfMoVz1xM_g3QBIqZRYnRwjCS6khDrDC3z4SrzArEzVk9YWAZIvu3x1hdyLQYZo6cDZpapc0Y-wcg9HXd4FbtYhuG8aWOCjjJRRBNlNHOF1Xe\" alt=\"how to add new plugin in wordpress\"\/><\/figure><\/div>\n\n\n\n<p>Select the file and click Install Now.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/aHcCEYIxVHRP6XZQ2sbrlD5D--iljXUvTMp3Xks53XYgUEw8Uo7nsI8aOh1qb1SedtKGHqJyjkEEPTvM4OIFJQHdwW06_7m_uTXP95K59Eub3j2iopCDSKkk_1ARgtgmrFPd22qL\" alt=\"install plugin zip file on wordpress\"\/><\/figure><\/div>\n\n\n\n<p>Then click Activate Plugin and your MemberPress plugin will be activated.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/CkIQ-F6yzlUeO3ibIdIJjl0gOkH4sl00ZkL1QWFCpwIiVkhEcpMR1StAlLgr46-0igNn2xaTX4hmybw9jrZHFOs5HGUy7_LThHClPwsJwFyG4zENBHLNiDdR-0voVk_iFht5ycPo\" alt=\"active memberpress plugin\"\/><\/figure><\/div>\n\n\n\n<p>You should now be able to see a MemberPress menu option in the sidebar on your dashboard.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/up6-gIViKv63fOHNkSx2Rb51Qh89ilrqEzkEP1WvSkXsniDnNGSk_j-xj7z37we-raEYwVKRx20S0f60uO-PFo2CDykdHe_zJfoOPZ2E0JxTFJ_y1Sco2vlXo-D9bFtsTdxSCps6\" alt=\"memberpress wordpress plugin\"\/><\/figure><\/div>\n\n\n\n<p>From the menu, click Options where you can configure the plugin\u2019s settings to your liking.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/FKW1uyg8f4ujNTkeqrgJ-TS17gOceUMz_NUFZAXnn0OzEMuRS0_T7eMIuEF27pKht9w-VoqhS3WK4RJ4CSEb0JZPKJOLsx12xOj6pQDlYtnwpMplTygQBUUeVPM0UZ7Pi0Nt0dOM\" alt=\"change settings for memberpress wordpress plugin\"\/><\/figure><\/div>\n\n\n\n<p>Your plugin is now fully installed and ready to be optimized for your business!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Getting Started with MemberPress<\/h2>\n\n\n\n<p>Creating a membership site is a way to target a specific audience and cater to their specific needs. It makes selling products and services easy and builds a list of happy customers who enjoy content that matches exactly what they\u2019re looking for. MemberPress is a fully functional plugin that makes creating a membership site on WordPress an easy and pleasant experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you considering creating a membership site for your courses, products, or services? If so, it can be a great&#8230;<\/p>\n","protected":false},"author":158,"featured_media":22182,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[121],"class_list":["post-22055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-and-hosting-tips","tag-wordpress-hosting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v23.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create a Membership Site with WordPress (Step by Step) - HostGator<\/title>\n<meta name=\"description\" content=\"The easiest way to get started with a membership site on WordPress is by using the MemberPress plugin. 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