{"id":20726,"date":"2018-12-03T15:07:43","date_gmt":"2018-12-03T20:07:43","guid":{"rendered":"https:\/\/www.hostgator.com\/blog\/?p=20726"},"modified":"2019-04-18T09:27:21","modified_gmt":"2019-04-18T14:27:21","slug":"web-hosting-for-ecommerce-sites-a-helpful-guide","status":"publish","type":"post","link":"https:\/\/www.hostgator.com\/blog\/web-hosting-for-ecommerce-sites-a-helpful-guide\/","title":{"rendered":"Web Hosting for eCommerce Sites: A Helpful Guide"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">In 2017, people spent over<\/span><a href=\"https:\/\/www.statista.com\/statistics\/379046\/worldwide-retail-e-commerce-sales\/\" target=\"_blank\" rel=\"noopener noreferrer\"> <span style=\"font-weight: 400;\">$2.3 trillion buying products online<\/span><\/a><span style=\"font-weight: 400;\">, and experts expect that number to grow every year for the foreseeable future. For anyone considering entrepreneurship, eCommerce has become one of the most lucrative options-and one that notably has lower startup costs than opening a storefront.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You don\u2019t have to worry about real estate costs or hiring people to show up onsite all the hours you\u2019re open. You just need good products, enough staff to provide quality customer service (for a small enough eCommerce business, that could just be you!), and an eCommerce site.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When your business exists exclusively online, getting the website part of it right is essential. For new eCommerce businesses, one of the most important choices you need to make as you <\/span><a href=\"https:\/\/www.hostgator.com\/website-builder\"><span style=\"font-weight: 400;\">build your eCommerce website<\/span><\/a><span style=\"font-weight: 400;\"> is which web hosting provider and plan to go with.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/www.hostgator.com\/web-hosting\"><img loading=\"lazy\" decoding=\"async\" width=\"470\" height=\"60\" src=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/08\/create-your-website.png\" alt=\"build your website\" class=\"wp-image-20109\" srcset=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/08\/create-your-website.png 470w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2018\/08\/create-your-website-300x38.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Why You Need Web Hosting for your eCommerce Site<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019ve never run a website before, then you may think of the web as something that exists only in cyberspace. We don\u2019t often think of a website as something that takes up physical space. But it does-it has to in order to work.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Every website you encounter online is taking up storage space on a physical server somewhere. In most cases, it\u2019s a server owned by a web hosting company. <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/web-hosting-basics-how-web-hosting-works\/\"><span style=\"font-weight: 400;\">How web hosting works<\/span><\/a><span style=\"font-weight: 400;\"> is that <\/span><span style=\"font-weight: 400;\">the website owner rents the space by paying them either monthly or yearly.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For eCommerce sites, buying that little bit of physical real estate on a web server somewhere is the closest equivalent you have to spending money on a physical storefront. But you\u2019ll be pleased to know, the cost is significantly less, and for a 'storefront'\u009d that\u2019s accessible to people around the world, not just in your own geographic area.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In other words, while it\u2019s a necessary expense you have to factor into your eCommerce business budget, it\u2019s a pretty good deal for what you get.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">The Typical Costs of eCommerce Web Hosting <\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">eCommerce web hosting starts at round $5-$20 a month for a basic <\/span><a href=\"https:\/\/www.hostgator.com\/web-hosting\"><span style=\"font-weight: 400;\">shared hosting plan<\/span><\/a><span style=\"font-weight: 400;\"> that provides the main security features you need for an eCommerce website. However, if shared hosting won&#8217;t cut it for you, we also offer WordPress, <a href=\"https:\/\/www.hostgator.com\/vps-hosting\">VPS hosting<\/a> and Dedicated Server Hosting.  <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For services that provide eCommerce functionality and website building software along with hosting, the costs grow to around $30 to over $250 a month, depending on the features you want and the amount of traffic you anticipate receiving.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A new eCommerce website probably won\u2019t need to plan on a huge amount of traffic to start, which means you can get by with a more affordable web hosting plan in your early days. But you do want to start thinking now about how your costs and needs will change as you grow. As your eCommerce website starts to see a lot of traffic or have higher storage needs, you should expect to upgrade to a:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Business cloud hosting plan ($10 to $50 a month);<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">a VPS ($30 to $100 a month);<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">or even a dedicated web server ($80 to over $1000 a month).<\/span><\/li><\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">If those numbers seem like a lot now, don\u2019t worry. If your eCommerce business grows to the point where you need a more expensive option, it will mean you\u2019re bringing in a lot more money.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And, when considering the cost of web hosting, keep in mind that your eCommerce site will make you money. If you go with a less reputable web hosting provider or try to make do with the wrong plan, you could end up losing money due to slow load times or your website being down when customers try to visit. This is one instance where investing in quality can increase your earnings. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">10 Things to Look for in <\/span><span style=\"font-weight: 400;\">Web Hosting for eCommerce Sites<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">While every website needs web hosting, web hosting for eCommerce requires some specific features for you to get everything you need. These are ten of the most important <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/benefits-of-using-web-hosting\/\"><span style=\"font-weight: 400;\">benefits of using &nbsp;web hosting<\/span><\/a><span style=\"font-weight: 400;\"> for an e-commerce website.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">1. eCommerce software compatibility<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">One of the<\/span><a href=\"https:\/\/www.hostgator.com\/blog\/features-every-ecommerce-website-needs\/\"> <span style=\"font-weight: 400;\">main features every eCommerce website needs<\/span><\/a><span style=\"font-weight: 400;\"> is shopping cart functionality. Your visitors need an easy way to add items to a shopping cart as they browse and to check out when they\u2019re ready. And your website needs to be set up to safely accept customer payment information.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">All of those features are standard with any<\/span><a href=\"https:\/\/support.hostgator.com\/articles\/hosting-guide\/hardware-software\/e-commerce-software?_ga=2.5680435.1002755815.1539636186-83787433.1536620071\"> <span style=\"font-weight: 400;\">eCommerce software<\/span><\/a><span style=\"font-weight: 400;\"> you use. Some web hosting plans may come with eCommerce features like this included, while with others you\u2019ll need to look into a separate software product that provides them. In either case, you want to be sure that the web hosting plan you go with offers the compatibility you need to add these features to your website. And ideally, you want the process of doing so to be simple and intuitive.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">2. Security<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Every business depends on customer trust. When people hand you their payment information, they\u2019re taking a risk. That risk is higher on the web where hackers have the skills to hijack the information people provide through forms-if you don\u2019t take the proper precautions.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You need to make the security of your customer\u2019s information a top priority-both because it\u2019s your responsibility as a business owner, and because a security breach that puts your customers\u2019 information in jeopardy would also be a PR disaster for your business. Your customers have to know they can trust you if they\u2019re going to keep buying from you. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Look for a web hosting provider that promises to provide <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/how-secure-is-your-website-free-website-security-checklist\/\"><span style=\"font-weight: 400;\">basic security for your site<\/span><\/a><span style=\"font-weight: 400;\">. They should have a plan for protecting their servers from DDoS attacks, strong firewalls, and secure facilities with restricted access.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Make sure you choose a plan that includes an SSL certificate. <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/what-is-a-ssl-certificate\/\"><span style=\"font-weight: 400;\">Having a current SSL certificate <\/span><\/a><span style=\"font-weight: 400;\">ensures that your website is <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/3-easy-steps-that-protect-your-website-from-hackers\/\"><span style=\"font-weight: 400;\">protected from most hackers<\/span><\/a><span style=\"font-weight: 400;\">, and your visitors see a lock icon next to your URL in the browser, which lets them know the site is trustworthy. Many visitors won\u2019t provide payment information to a website that doesn\u2019t have this (and rightly so), so it\u2019s a requirement for all eCommerce stores.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You should also make sure the web hosting provider you go with is compatible with security software like<\/span><a href=\"https:\/\/www.hostgator.com\/sitelock\"> <span style=\"font-weight: 400;\">Sitelock<\/span><\/a><span style=\"font-weight: 400;\"> that goes the extra mile to keep you protected. With how common high-profile security breaches are today and how high the stakes are, it pays to cover your bases here.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">3. Uptime<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">When your website is your only source of sales, every minute a person can\u2019t access the site, you could be losing money. One of the most important factors to consider in your web hosting search is how consistently your web hosting provider\u2019s servers work. The term web hosting companies use to describe the portion of time websites are up and available is <\/span><b>uptime<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Web hosting servers will occasionally need to go offline for maintenance. If they\u2019re not well maintained, they could go offline due to issues such as hacker attacks, hardware glitches, or even weather problems. &nbsp;If you go with an unreliable web hosting provider, all these problems could add up to a portion of your visitors seeing error messages when they try to come to your website.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">To avoid that-and the loss of profits that comes with it-look for a web hosting provider that promises at least 99% uptime (<\/span><a href=\"https:\/\/support.hostgator.com\/articles\/uptime-guarantee\"><span style=\"font-weight: 400;\">99.9% with a guarantee<\/span><\/a><span style=\"font-weight: 400;\"> like HostGator promises is even better). And check that third-party reviewers can confirm their claims.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">4. Speed<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Website speed both plays a crucial role in how long visitors will stick around (<\/span><a href=\"https:\/\/www.section.io\/blog\/page-load-time-bounce-rate\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">hint: not long<\/span><\/a><span style=\"font-weight: 400;\"> if your site is slow) and how a website will rank in the search engines. If your eCommerce site takes a long time to load, you lose the visibility you need to reach new customers. And any potential customers that do make it to the site are likely to bounce before they buy.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">While there are a number of steps you can take to<\/span><a href=\"https:\/\/www.hostgator.com\/blog\/7-ways-to-speed-up-your-website\/\"> <span style=\"font-weight: 400;\">improve your site\u2019s speed<\/span><\/a><span style=\"font-weight: 400;\">, one of the most important factors in site speed is your web hosting. You need a web hosting plan that can handle the amount of traffic you get without it slowing down your performance.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Make sure you get a plan that\u2019s the right fit for your needs to start, but test out your site speed regularly so you know sooner rather than later when it\u2019s <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/prepare-website-holiday-traffic-upgrade-hosting\/\"><span style=\"font-weight: 400;\">time for an upgrade<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">5. Customer service<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Every minute your eCommerce website isn\u2019t working just right can cost you in profits. When you have a problem, you need to trust you can get help fast.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A good eCommerce web hosting provider will offer 24\/7 customer service so you can get the help you need the moment you need it. And just as importantly, they\u2019ll have a reputation for providing good, helpful service. Availability doesn\u2019t matter much if the help you get is subpar.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Check customer reviews for different providers before you decide which one to go with. People are pretty quick to share bad experiences in their reviews to save others from suffering the same fate.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">6. Email addresses<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">When you have <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/how-get-branded-email-address\/\"><span style=\"font-weight: 400;\">email addresses that match your domain<\/span><\/a><span style=\"font-weight: 400;\">, it makes you look more professional and makes it easier for customers to know where to find you. Many web hosting plans come with email address support so you can set up email addresses like yourname@yourdomain.com, support@yourdomain.com, etc.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s something your customers expect that makes you look that much more legitimate and helps you stay on brand in all your communications.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">7. SEO features<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Before people can buy from your eCommerce store, they have to be able to find you. Much of online visibility is tied directly to the search engines. While<\/span><a href=\"https:\/\/www.hostgator.com\/blog\/seo-for-beginners-ebook\/\"> <span style=\"font-weight: 400;\">good SEO<\/span><\/a><span style=\"font-weight: 400;\"> involves a number of different steps, optimizing each of the individual pages on your website is an important part of the process. A web hosting provider that includes SEO features can help with that part by:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Making it easy to customize the URLs and fill in <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/write-best-meta-descriptions\/\"><span style=\"font-weight: 400;\">meta descriptions<\/span><\/a><span style=\"font-weight: 400;\"> for individual pages<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Making it easy to submit your site to the search engines<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Providing keyword ranking and competitive analysis reports<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Offering<\/span><a href=\"https:\/\/www.hostgator.com\/services\/seo\"> <span style=\"font-weight: 400;\">SEO services<\/span><\/a><span style=\"font-weight: 400;\"> so you can hire a skilled professional and keep the billing all in one place<\/span><\/li><\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">For your eCommerce business to be found by the people most likely to make purchases, you need to make SEO a priority. The right web hosting company can take some of the work out of your hands.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">8. Website builder<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019ve never built a website from scratch before and don\u2019t know how to code, you can save money on a designer (or time on trying to learn it all) by using a good website builder. A website builder allows you to choose from a number of templates to use as a basis for your site, and then make changes to the template to customize the site to your needs.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A good website builder:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Offers an intuitive editor with drag-and-drop functionality<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Provides a large number of responsive templates (so they look good on mobile)<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Includes plenty of options for easily customizing your website<\/span><\/li><\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">While you can purchase website hosting and a website builder separately, you can save yourself a bit of expense and trouble by going for an <\/span><span style=\"font-weight: 400;\">eCommerce web hosting<\/span><span style=\"font-weight: 400;\"> company that offers both.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">9. Automated backups<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019ve ever watched your screen freeze up while you were in the middle of working on something important, then you know how important backups are. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For an eCommerce website to be successful, you\u2019ll have to put a lot of work into writing and designing each page, listing all your products, keeping inventory up-to-date, and updating the site with new deals and offers. If your website crashes, you don\u2019t want to lose any of the work you\u2019ve put into it.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You could try to make a point of remembering to back your eCommerce site up manually once every few days, but there\u2019s a good chance you\u2019ll forget from time to time. Many hosting providers offer <\/span><a href=\"http:\/\/www.hostgator.com\/codeguard\"><span style=\"font-weight: 400;\">automated backups<\/span><\/a><span style=\"font-weight: 400;\"> as an add-on to your plan. This takes it off your plate, while ensuring that you always have easy access to a fix if something goes wrong with your website.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">10. &nbsp;Room to grow<\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Ideally, your eCommerce site will grow over time-grow in visitors, grow in orders, grow in staff, and maybe grow in the number and types of products you offer. The web hosting you need today won\u2019t necessarily match the needs you\u2019ll have in one year, or in five. Look for a web hosting provider that makes it easy for you to scale as needed. That means easy upgrades to plans that allow for more storage and can handle more traffic.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Making a decision now that makes it easy for your web hosting to grow with your business for the years to come will save you time and trouble down the line.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">The Best Web Hosting for Your eCommerce Site <\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">A good eCommerce site can potentially earn you significant profits. Finding the right web hosting is important because its the base of your entire online store. Take some time to brainstorm what you need in a web hosting plan now and what you expect to need in the next few years if all goes according to plan, then find a web hosting provider that can deliver both.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If you still have questions about whether or not you <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/do-i-need-web-hosting\/\"><span style=\"font-weight: 400;\">need web hosting<\/span><\/a><span style=\"font-weight: 400;\"> services for your eCommerce store, HostGator has knowledgeable experts available 24 hours a day that can help.<\/span><a href=\"https:\/\/support.hostgator.com\/?_ga=2.38224291.1002755815.1539636186-83787433.1536620071\"> <span style=\"font-weight: 400;\">Get in touch<\/span><\/a><span style=\"font-weight: 400;\"> and we\u2019ll help guide you toward the best web hosting decision for your business.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Still wondering <\/span><a href=\"https:\/\/www.hostgator.com\/blog\/why-web-hosting-is-important\/\"><span style=\"font-weight: 400;\">why web hosting is important<\/span><\/a><span style=\"font-weight: 400;\"> for your eCommerce site? Check out our blog for more articles and resources on our web hosting services.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2017, people spent over $2.3 trillion buying products online, and experts expect that number to grow every year for&#8230;<\/p>\n","protected":false},"author":166,"featured_media":20718,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-20726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-and-hosting-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v23.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Web Hosting for eCommerce Sites: A Helpful Guide - HostGator<\/title>\n<meta name=\"description\" content=\"Finding the right web hosting is an important first step when launching your eCommerce site. 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