{"id":20382,"date":"2018-10-15T13:39:19","date_gmt":"2018-10-15T18:39:19","guid":{"rendered":"https:\/\/www.hostgator.com\/blog\/?p=20382"},"modified":"2018-12-03T12:21:22","modified_gmt":"2018-12-03T17:21:22","slug":"holiday-seo-quick-wins","status":"publish","type":"post","link":"https:\/\/www.hostgator.com\/blog\/holiday-seo-quick-wins\/","title":{"rendered":"10 Holiday SEO Quick Wins To Help Shoppers Find Your Business"},"content":{"rendered":"

The holiday season might not quite be upon us, but the holiday marketing season definitely is. <\/span><\/p>\n

Business owners have to start planning for holiday shoppers<\/a> sooner rather than later. When your target audience goes looking for gifts for their loved ones over the next couple of months, you want them to find you.<\/span><\/p>\n

SEO is a long game, which means that it\u2019s a tactic you want to approach with a long-term strategy in mind. But that doesn\u2019t mean it\u2019s not worth looking for ways to improve your SEO for holiday shoppers.<\/span><\/p>\n

\"best<\/a><\/p>\n

10 Holiday SEO Quick Wins That Take 15 Minutes or Less<\/h2>\n

In addition to the ongoing SEO strategy you employ throughout the year, here are a few tactics you can try\u00a0 to boost your SEO during the most important season for small businesses. <\/span><\/p>\n

Good news: they all take 15 minutes or less!<\/span><\/p>\n

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1. Submit your sitemap.<\/h3>\n

For pages on your website to show up in Google searches, the search engine\u2019s crawlers have to find them first. You can speed up the process by submitting your sitemap through the<\/span> Google Search Console<\/span><\/a>. It\u2019s a simple step that makes sure Google has all your webpages in its index, including any new ones you\u2019ve added to the site for the holiday season.<\/span><\/p>\n

\"how<\/p>\n

2. Optimize your title tags for new holiday pages.<\/h3>\n

If you already know your SEO basics, you\u2019ve probably already done this for your existing pages (if not, our<\/span> ebook on the subject<\/span><\/a> will bring you up to speed). Now you want make sure you do it for any pages you create for holiday specific products and promotions.<\/span><\/p>\n

For every page or piece of content you add to your site for the holidays, do keyword research to find the best holiday-related keyword to optimize for and strategically add it to the title tag<\/a> on the page.<\/span><\/p>\n

Also consider pages you can create specifically to make your website more findable for holiday shoppers. Pages that collect gift products under $10 or pages that highlight gift options for specific audiences give you the chance to optimize for various gift-related keywords your customers may be searching for.<\/span><\/p>\n

 <\/p>\n

3. Optimize all holiday images for SEO.<\/h3>\n

Every image you add to your website is an SEO opportunity. And the holidays usually mean new images that add seasonal cheer to your site.<\/span><\/p>\n

Optimize every new image<\/a> you add to your website for the holidays by:<\/span><\/p>\n