{"id":18457,"date":"2018-02-13T12:35:18","date_gmt":"2018-02-13T17:35:18","guid":{"rendered":"https:\/\/www.hostgator.com\/blog\/?p=18457"},"modified":"2018-06-01T15:12:23","modified_gmt":"2018-06-01T20:12:23","slug":"quick-daily-tasks-improve-seo","status":"publish","type":"post","link":"https:\/\/www.hostgator.com\/blog\/quick-daily-tasks-improve-seo\/","title":{"rendered":"Got 5 Minutes? Do This Every Day To Improve Your SEO"},"content":{"rendered":"

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7 Quick Daily Tasks To Improve Your SEO<\/h2>\n

SEO isn\u2019t something that has to be incredibly difficult. Sure, there is a lot of time and effort involved. But it\u2019s mostly about performing specific tasks again and again, rather than doing something once and calling it a day.<\/p>\n

If you perform the following seven small tasks on a regular basis, it will add up to big rankings gains over the long term for your website.<\/p>\n

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1. Upgrade and Update Your Older Blog Content<\/h2>\n

Just because you published a post a year ago doesn\u2019t mean you\u2019re done with it forever. Chances are you\u2019ve learned new things in that time, or new developments in your field have taken place, so you can make that piece of content even more useful.<\/p>\n

This is doubly true for content that might not be ranking as high as you think it should.<\/p>\n

Spend a little time going through your older content<\/a> and see where you can expand, or add new resources, to make it even more useful to your readers.<\/p>\n

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2. Promote Your Content On Social Media<\/h2>\n

Social media doesn\u2019t have a large influence on your rankings, according to the latest Google ranking factors<\/a>. However, that doesn\u2019t mean you shouldn\u2019t spend any time on social media.<\/p>\n

Social media helps send traffic to your site. Plus, having a high social share counter will give your posts and your site more authority in the eyes of your visitors. If your post has hundreds of shares across social media your readers are more likely to trust what you\u2019re writing. As a result, they’re more likely to organically share it on their own social media channels and with family and friends, amplifying your reach.<\/p>\n

So, spend a little time each day sharing your content and engaging across social media.<\/p>\n

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3. Improve Your URLs, Titles, and Metas<\/h2>\n

Having a confusing URL structure isn\u2019t good for SEO. Try to simplify your existing URLs so they\u2019re cleaner, relevant to your topic, and include keywords (but make sure not to keyword stuff).<\/p>\n

Along this same topic, you\u2019ll also want to improve your titles and meta descriptions. By making your titles more clickable and your meta descriptions more appealing you\u2019ll improve your click-through-rate from the search results.<\/p>\n

Having a higher organic CTR will actually help to improve your search engine rankings too.<\/p>\n

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4. Check For Any Broken Links<\/h2>\n

Having broken links on your site will kill your user experience. If you\u2019ve been running your website for a little while, then you\u2019re probably linking out to resources that are no longer online, or you\u2019ve changed the URL structure of certain posts and pages on your own site.<\/p>\n

Both internal links on your site and external links out to authoritative resources are important for SEO and your overall user experience.<\/p>\n

If your site runs on WordPress, then you can install a plugin like Broken Link Checker<\/a> that will scan your website for broken links. Alternatively, you can install the Chrome extension that\u2019s also called Broken Link Checker<\/a>, which will scan the open page for broken links.<\/p>\n

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On the topic of links, it\u2019s also important to add relevant internal links within the various blog posts on your site. If you have a piece of content that\u2019s received a lot of links, then add plenty of links to other posts across your site within that post.<\/p>\n

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5. Perform Blog Email Outreach<\/h2>\n

Simply writing your content isn\u2019t enough. You also need to spend time promoting that content for shares and backlinks<\/a>. When sending emails to other influencers in your space it\u2019s important to not send an email that asks for a direct backlink.<\/p>\n

Instead, your goal with blog outreach should be to get on the radar of people who are likely to share and link to your content.<\/p>\n

If your content is good and you\u2019re getting it in front of the right people, then the links will follow.<\/p>\n

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6. Spend Time Analyzing Your Competitors<\/h2>\n

Want a super secret way to create content you know will work? Spend some time analyzing the successes of your competitors.<\/p>\n

With tools like Buzzsumo<\/a>\u00a0you can simply type in the URL of your competitors and see which content has been the most popular and which keywords are sending them the most traffic.<\/p>\n