{"id":16248,"date":"2017-03-07T11:48:26","date_gmt":"2017-03-07T16:48:26","guid":{"rendered":"https:\/\/www.hostgator.com\/blog\/?p=16248"},"modified":"2018-07-19T16:09:37","modified_gmt":"2018-07-19T21:09:37","slug":"essential-tools-starting-small-business","status":"publish","type":"post","link":"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/","title":{"rendered":"Your Essential Toolkit for Starting a Small Business"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-16125\" src=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz.png\" alt=\"Online Tools for Starting a Small Business\" width=\"1199\" height=\"628\" srcset=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz.png 1199w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz-300x157.png 300w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz-768x402.png 768w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz-1024x536.png 1024w\" sizes=\"(max-width: 1199px) 100vw, 1199px\" \/><\/p>\n<p>Have you been thinking about starting your own business but aren\u2019t sure where to begin? Or are you ready to start, if only you can find time to get everything into place? Here\u2019s a checklist of some of our favorite services, apps, and other must-have tools to guide you through the basics, save you time, and help get your small business off to a good start.<\/p>\n<p>Every business is different, but in general, you\u2019ll need:<\/p>\n<p>&nbsp;<\/p>\n<h2>1. Your business and sales tax permits<\/h2>\n<p>Depending on the rules where you live, you may need a business license from your city or county and\/or a license from your state. The Small Business Administration lets you <a href=\"https:\/\/www.sba.gov\/starting-business\/business-licenses-permits\/state-licenses-permits?leavingSBA=http:\/\/www.texasonline.com\/portal\/tol\/en\/bus\/2\/1\" target=\"_blank\" rel=\"noopener\">search by state<\/a> to find what you\u2019ll need for your particular business. If you plan to sell digital or physical goods, you may also need to apply for a sales tax permit.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.hostgator.com\/website-builder\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12733\" src=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2016\/10\/HostGator-Website-Builder.png\" alt=\"HostGator Website Builder\" width=\"600\" height=\"73\" srcset=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2016\/10\/HostGator-Website-Builder.png 600w, https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2016\/10\/HostGator-Website-Builder-300x37.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2>2.Your EIN<\/h2>\n<p>It only takes a few minutes to <a href=\"https:\/\/www.irs.gov\/businesses\/small-businesses-self-employed\/how-to-apply-for-an-ein\" target=\"_blank\" rel=\"noopener\">apply for a free Employer Identification Number<\/a> (EIN) at the IRS website. The IRS requires an EIN for many types of businesses, and you can see a list of them <a href=\"https:\/\/www.irs.gov\/businesses\/small-businesses-self-employed\/do-you-need-an-ein\" target=\"_blank\" rel=\"noopener\">here<\/a>. Even if you\u2019re not required to get an EIN, you can still apply for one. Using it in place of your personal Social Security Number in your business dealings can protect you against identity theft. Your bank may also require an EIN to open a business account.<\/p>\n<p>&nbsp;<\/p>\n<h2>3. Your business savings and checking accounts<\/h2>\n<p>Once you have your license and your EIN, you can set up business bank accounts. Even if you\u2019re not dealing with a lot of money at first, having business accounts separate from your personal ones will save you bookkeeping and accounting headaches later. Look for a bank or credit union with low fees, good service, online bill paying, mobile banking, and a debit card for your business expenses.<\/p>\n<p>&nbsp;<\/p>\n<h2>4. Your business insurance<\/h2>\n<p>Protect your business from the start, especially if you\u2019re a sole proprietor with unlimited liability. Talk to an agent you trust to see if you need additional coverage for your home office or professional liability coverage for the services you provide. If you have employees, you\u2019ll be required to pay taxes toward unemployment insurance, too.<\/p>\n<p>&nbsp;<\/p>\n<h2>5. Your email marketing tools<\/h2>\n<p>Even businesses on a tiny budget should invest in good email marketing tools. One option we like is <a href=\"https:\/\/www.constantcontact.com\/\" target=\"_blank\" rel=\"noopener\">Constant Contact,<\/a> which can help you quickly put together professional-looking emails, send them to all or part of your email list, and track responses. Speaking of email marketing'\u00a6<\/p>\n<p>&nbsp;<\/p>\n<h2>6. Your email list<\/h2>\n<p>Your list is the heart of your business. It\u2019s the email addresses, personal information, and marketing preferences shared with you by your current customers and everyone else who\u2019s opted in to get your emails. These are the people you\u2019ll want to reach with your marketing emails and social media campaigns.<\/p>\n<p>&nbsp;<\/p>\n<h2>7. Your web hosting service<\/h2>\n<p>You need a business website so customers can find you, and you need someone to host that site. Your hosting service should have reliable uptime, good customer service, and the templates and extras you need. Not surprisingly, we\u2019d humbly suggest using <a href=\"https:\/\/www.hostgator.com\/web-hosting\">HostGator<\/a>. Add on a backup service like <a href=\"https:\/\/www.hostgator.com\/codeguard\">CodeGuard<\/a> to protect your site in case of data loss.<\/p>\n<ul>\n<li>\n<h5><a href=\"https:\/\/www.hostgator.com\/web-hosting\"><span style=\"color: #cc6631;\"><em><strong>Build your business website with HostGator today.<\/strong><\/em><\/span><\/a><\/h5>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2>8. Your e-commerce tools<\/h2>\n<p>To sell digital or physical goods online, you\u2019ll need shopping cart software that\u2019s easy to use, like <a href=\"http:\/\/www.hostgator.com\/apps\/magento-hosting\">Magento<\/a>\u00a0or Zencart. HostGator offers <a href=\"http:\/\/support.hostgator.com\/articles\/cpanel\/quickinstall\">1-click installs<\/a> for both of these and several other e-commerce solutions, including our <a href=\"https:\/\/www.hostgator.com\/gator1\">eCommerce website builder<\/a>. You\u2019ll also need a service to process customers\u2019 card payments   either a third-party service like PayPal or an independent credit card processor. Look into fraud prevention services, too, to screen transactions and prevent expensive chargebacks.<\/p>\n<p>&nbsp;<\/p>\n<h2>9. Your connectivity<\/h2>\n<p>Your business internet and mobile service should be as reliable as possible. Shop around to find the options with the best speed, least downtime, and broadest coverage so you can work uninterrupted.<\/p>\n<p>&nbsp;<\/p>\n<h2>10. Your point of sale tools<\/h2>\n<p>If your business sells goods at events or in a retail space, you\u2019ll need an EMV-compliant card reader. Services like PayPal and Square offer inexpensive smartphone-plugin card readers. If you work with a card processor, you\u2019ll need a durable point-of-sale terminal and software.<\/p>\n<p>&nbsp;<\/p>\n<h2>11. Your packing and shipping stuff<\/h2>\n<p>There\u2019s nothing quite as satisfying as shipping a customer order out the door. It\u2019s easier to do if you set up an account with the shipper of your choice, get a postal scale, and source your packing supplies before orders start coming in.<\/p>\n<p>&nbsp;<\/p>\n<h2>12. Your contracts<\/h2>\n<p>Agencies and service businesses need a contract to use with clients or customers, to define everyone\u2019s expectations and responsibilities. You can find DIY templates at <a href=\"https:\/\/www.rocketlawyer.com\/\" target=\"_blank\" rel=\"noopener\">RocketLawyer<\/a> and <a href=\"https:\/\/www.lawdepot.com\/\" target=\"_blank\" rel=\"noopener\">LawDepot<\/a>, but it\u2019s always a good idea to have a trusted attorney review your contract before you use it.<\/p>\n<p>&nbsp;<\/p>\n<h2>13. Your task team<\/h2>\n<p>Sometimes it pays to delegate small or specialized tasks so you can focus on other business matters. Services like Upwork can help you find people to tackle everything from data entry to product management. On days when you don\u2019t have time to shop or run errands, Amazon Prime, Instacart, or TaskRabbit can help you out.<\/p>\n<p>&nbsp;<\/p>\n<h2>14. Your accounting software<\/h2>\n<p>QuickBooks is what <a href=\"http:\/\/www.pcmag.com\/article2\/0,2817,2458748,00.asp\" target=\"_blank\" rel=\"noopener\">PC Magazine<\/a> and <a href=\"http:\/\/www.businessnewsdaily.com\/7543-best-accounting-software.html\" target=\"_blank\" rel=\"noopener\">Business News Daily<\/a> recommend for small business accounting. It\u2019s also what most small-business CPAs and bookkeepers use, so when you\u2019re ready to outsource record keeping and tax preparation later on, it should be a smooth transition.<\/p>\n<p>&nbsp;<\/p>\n<h2>15. Your printing service<\/h2>\n<p>You\u2019ll need professionally printed business cards to start and maybe more printed items later on. Online services like <a href=\"http:\/\/www.vistaprint.com\/\" target=\"_blank\" rel=\"noopener\">Vistaprint<\/a> can store your designs so you can use them on other items later, like thank-you cards, product labels, and postcards for promotions.<\/p>\n<p>&nbsp;<\/p>\n<h2>16. Your professional connections<\/h2>\n<p>Get to know your local and industry business groups to build your peer network, learn more about business ownership, exchange ideas and find mentors. Make connections with local business reporters and send them your press releases and updates.<\/p>\n<p>&nbsp;<\/p>\n<p><em>These are the basics to help you move your small business from idea to reality. What\u2019s in your small business toolkit?<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you been thinking about starting your own business but aren\u2019t sure where to begin? Or are you ready to&#8230;<\/p>\n","protected":false},"author":162,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[],"class_list":["post-16248","post","type-post","status-publish","format-standard","hentry","category-startup-small-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v23.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your Essential Toolkit for Starting a Small Business - HostGator<\/title>\n<meta name=\"description\" content=\"These must-have tools will guide you through the basics, save you time, and help get your small business off to a good start.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Your Essential Toolkit for Starting a Small Business\" \/>\n<meta property=\"og:description\" content=\"These must-have tools will guide you through the basics, save you time, and help get your small business off to a good start.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/\" \/>\n<meta property=\"og:site_name\" content=\"HostGator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HostGator\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-07T16:48:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-07-19T21:09:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz.png\" \/>\n<meta name=\"author\" content=\"Casey Kelly-Barton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@HostGator\" \/>\n<meta name=\"twitter:site\" content=\"@HostGator\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Casey Kelly-Barton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/\"},\"author\":{\"name\":\"Casey Kelly-Barton\",\"@id\":\"https:\/\/www.hostgator.com\/blog\/#\/schema\/person\/4c68d74801037eb3f313d8a456d6506a\"},\"headline\":\"Your Essential Toolkit for Starting a Small Business\",\"datePublished\":\"2017-03-07T16:48:26+00:00\",\"dateModified\":\"2018-07-19T21:09:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/\"},\"wordCount\":1050,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.hostgator.com\/blog\/essential-tools-starting-small-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.hostgator.com\/blog\/wp-content\/uploads\/2017\/02\/toolkit-small-biz.png\",\"articleSection\":[\"Startup &amp; 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