Alexis Krasinski – HostGator Blog https://www.hostgator.com/blog Web Hosting and Marketing Tips for Entrepreneurs Fri, 10 Aug 2018 17:34:35 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.7 HostGator 2019 Technology Scholarship https://www.hostgator.com/blog/hostgator-2019-technology-scholarship/ https://www.hostgator.com/blog/hostgator-2019-technology-scholarship/#respond Thu, 24 May 2018 15:57:36 +0000 https://www.hostgator.com/blog/?p=19019 The post HostGator 2019 Technology Scholarship appeared first on HostGator Blog.

HostGator’s Annual Scholarship Each school semester, HostGator aims to help college students achieve their goals of graduating and entering the professional world. In fact, HostGator was founded in a college dorm room back in 2002, so we understand the importance and the impact students can make in the world. That’s why we’re so excited to […]

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HostGator’s Annual Scholarship

Each school semester, HostGator aims to help college students achieve their goals of graduating and entering the professional world. In fact, HostGator was founded in a college dorm room back in 2002, so we understand the importance and the impact students can make in the world. That’s why we’re so excited to announce our 2018 fall technology scholarship for college students!

Being in the technology sector ourselves, we know firsthand what a massive impact technology has made. Now we want to know your thoughts on how technology will impact the future.

We will be selecting three students to win a $1,500 scholarship based on their answers to the essay question, “In what industry or area do you see technology making the largest impact in the next 10 years?”

These scholarship funds must be used for qualified school expenses such as tuition, fees, books and board for the 2018-2019 academic year.

How to Enter:

Send us your essay to hgscholarship@hostgator.com and make sure it includes:

  • Your completed 500 word essay attached as a Google Doc
  • Ensure your name is in the title of the Google Doc
  • What college or university you’re attending
  • Your expected year of graduation
  • Your intended major

The deadline for submissions is August 30th, 2018 and we will be notifying the winners around September 10th, 2018.

Eligibility:

  • You must be enrolled in an associate’s degree, bachelor’s degree or graduate level program at an accredited 2-year college or 4-year anniversary during the 2018-2019 academic year.
  • Employees or immediate family members of employees of HostGator or Endurance International Group are ineligible.
  • Students of all majors are encouraged to apply!
  • View the 2018 HostGator Technology Scholarship Rules

We look forward to reading your entries!

For more information on HostGator web hosting, please visit our home page.

Read about last year’s scholarship winners here.

Digital Rights Agreement: By submitting an entry to this competition, you agree that all essay and content submissions will become the property of HostGator and may be used in marketing materials, reposted or displayed online in whole or partial form without notification.

 

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What are the Differences Between the HostGator Customer Portal and cPanel? https://www.hostgator.com/blog/customer-portal-versus-cpanel/ https://www.hostgator.com/blog/customer-portal-versus-cpanel/#respond Mon, 05 Mar 2018 14:00:02 +0000 https://www.hostgator.com/blog/?p=18768 The post What are the Differences Between the HostGator Customer Portal and cPanel? appeared first on HostGator Blog.

You may have heard by now, or even noticed that the HostGator Customer Portal is changing both its look and its navigation! While this new experience will bring enhanced features, your favorite functionalities will still be accessible. With this update you can expect a simplified navigation, mobile-friendly design, advanced hosting dashboard and a smooth cPanel […]

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HostGator Customer Portal

You may have heard by now, or even noticed that the HostGator Customer Portal is changing both its look and its navigation!

While this new experience will bring enhanced features, your favorite functionalities will still be accessible. With this update you can expect a simplified navigation, mobile-friendly design, advanced hosting dashboard and a smooth cPanel integration.

These exciting improvements will make managing your hosting account easier than ever! In an effort to continue making web hosting accessible to both first-timers and web pros, below we will dive into the features of the Customer Portal and Customer Panel – and the differences between the two.

HostGator Customer Portal versus cPanel

Features of your Customer Portal

The customer portal gives you complete management of your hosting account. You can:

  • Pay your invoices
  • Change your contact information
  • Add hosting plans
  • Manage your billing preferences

You will also get easy access to our hundreds of support articles as well as access to our 24/7 Live Support.

The Customer Portal also provides a gateway to your cPanel.

 

Features of your cPanel

Your Control Panel (or cPanel) gives you complete management of your website. Within the cPanel you can:

  • Upload files to your website
  • Check your email
  • Add a domain to your hosting account
  • Create a FTP account
  • View website statistics
  • Install plugins and themes

The new update to HostGator’s Customer Portal will provide a seamless transition between the two platforms. You will only have to sign in once to access everything you need to manage your website!

We will be switching all accounts over to the new Portal experience in the coming weeks. If you have any questions about the changes please contact our Live Support via chat or (866) 964-2867.

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HostGator Announces 2018 Scholarship Winners https://www.hostgator.com/blog/hostgator-announces-2018-scholarship-winners/ Wed, 10 Jan 2018 16:23:23 +0000 https://www.hostgator.com/blog/?p=18407 The post HostGator Announces 2018 Scholarship Winners appeared first on HostGator Blog.

We just wrapped up our second inaugural scholarship and are excited to announce the winners! We had over 200 applicants from colleges and universities across the country who answered the question, “How has the internet impacted your education?” Three winners were chosen to receive a $1,500 scholarship to be used towards their education expenses. Our […]

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Internet Education Scholarship

We just wrapped up our second inaugural scholarship and are excited to announce the winners!

We had over 200 applicants from colleges and universities across the country who answered the question, “How has the internet impacted your education?” Three winners were chosen to receive a $1,500 scholarship to be used towards their education expenses.

Our business relies on the internet, and we understand how impactful it can be. We wanted to provide a platform for students to share their experiences on how the internet has influenced their education.

The following winning essays were chosen by HostGator staff based on the quality, originality and creativity of their answers.

 

Katie Holmlund, Morningside College

Katie HolmlundThe internet; one can’t escape it anymore. There are those who view it as a corruption and there are those who view it as a godsend. I, for one, am one of those who consider the internet a saving grace. Without it, I wouldn’t be able to go back to school. The internet has given me the ability to be who I really want to be and not be stigmatized by judgmental teachers who are only in the classroom to gain a paycheck; I have had this happen at my previous university.

In the traditional classroom, college level, I suffered tremendously. The constant lectures would lull me to sleep. I wasn’t able to absorb any of the material presented. Needless to say, I did not do very well in my courses. I passed, but barely. There was so much pressure to be on time to class, to sit still, and pay attention to the monotone professor speaking about complex equations that Einstein would only understand. And the note taking was insane! I received carpal tunnel from having to write down everything that the teacher put on the board. No note sheets were handed out. The notes were pointless anyway since it was all done in my sloppy handwriting that I couldn’t read to save my life.

With the internet, learning comes easier. The material is still in text form and most classes require textbooks. But, note taking isn’t required. The teachers present material in PDF format or attachments that can be read over and over again and are legible, unlike my repulsive handwriting. Another great thing about online education, the grades are reported much faster and feedback is constant.

The assignments, I found, are more challenging than any traditional classroom test. The assignments also allow me to demonstrate my knowledge using various platforms. I’m not doing strictly paper and pencil tests. The internet allows me to use PowerPoint, videos, Prezi, and other methods that can deliver my full potential. With these assignments, since they require a lot of work, we get extended work time. In my previous college experience, we would be assigned an eight page paper and it would be due in two days. With the internet, since information can move a lot faster, that eight page paper would be due in five to six days. There is less of a time constraint using internet education.

The internet has also the amazing bonus of flexibility. Being a single mom, flexibility is a must when it comes to education. Internet, or online education, allows me, and other students, to complete courses at our own pace and on our own time. This, in a traditional setting, would never happen.

The internet has revolutionized education. It has made it a lot easier for anyone to advance themselves and provides a lot of opportunities for those wanting to make that advance. Without the internet, I would not be able to go back to school to gain my Master’s degree and provide a better life for my son.

 

David Ledo, Clear Creek Baptist Bible College

David Ledo

The word “impact” does not give justice to the mark that the internet left on my education. The internet has dramatically changed my life. I was born in 1989 to Vietnamese immigrants who knew nothing about technology. Two years later the internet also came into the world. I was not able to see the internet at its infant stages because I myself was an infant. However, I was alive and fortunate enough to see the internet become commercialized and accessible to everyone. My parents were refugees from the Vietnam War so they could not afford the internet or even a computer when they were starting to get popular. However when I enrolled in public school, I was able to use a computer for the first time in the library. That is the first time in my life where I connected to the entire world. That moment would forever shape the course of my life. The internet changed my landscape, gave me access to infinitely valuable resources, and fueled my imagination for the rest of my life.

The first time the internet shaped my education was when I was in kindergarten. I was having a hard time adjusting to school because I did not know the language. My parents barely spoke any language when they first came to America. They had full citizenship but they struggled to learn a second language at their age due to the lack of resources. However, I was more fortunate since my school started their first “ESOL” program. The English teachers were able to teach me English for the first time simply by emailing people for hand typed resources. Things like Google Translate did not exist back then. Thanks to the internet, I went from a kid of an immigrant who spoke no English to being one of the brightest students in the school. As soon as I was able to grasp English, I was able to understand complex concepts and ideas that made school actually enjoyable for me. For the first time in my life, I could understand the other kids. This event may seem small and insignificant but it opened a very large door for me that I could not open on my own without the help of the internet.

The second time the internet surged my education was when I was a bit older. I was around seventeen when this happened. By this time, there was a large increase in the amount of typing, programming, and computer science. I took a typing class and after one year, I was typing at around ninety words per minute. During this period, I found out my dad had lung cancer. I was the oldest so it fell on me to be the man out of the family and go to these doctor appointments with my dad because my mom did not understand much English. Within three months my dad died. My mom could not make ends meet on her own so I quit school to take up two jobs to help pay for bills so that my two younger siblings could have an education and future. The irony is that I had one of the highest graduation test scores before I dropped out. I was convinced I could not do anything else in my life until someone recommended to me that I get my GED. I did not have any books or the means to buy them. My entire paycheck was going to my mom to help us survive. That is when an old school guidance counselor told me to check out the internet. She told me that there a vast number of test prep and academic self-study tools online. I went to my local library and checked out the website links that she sent me and within a month, I had my GED. I was overwhelmed after that honestly. I never thought that I would be able to go to college. I realized if this was on the internet, what else would there be. The next thing I know I was applying for college through the internet. This is extremely cliché and kind of embarrassing to say but I have to say it. The internet gave me hope. It gave me a future.

Older generations do not realize the impact of the internet. They feel like technology is making people distant and is the cause of social decay. The reality of that situation is not true. A creation is not responsible for its creator’s faults. If you read the classic English novel of Frankenstein, you would realize the dilemma and principle that it presents. The internet allowed me to learn English. The internet gave me a second chance at education. The internet connected everyone on the planet on one virtual common ground. You can reach anyone with the stroke of a keyboard through email. We are not only able to spread our ideas and opinions across the planet, but even students who have a failing immune system who could never be in a classroom is able to have perfect attendance through a webcam. The internet did not impact my education but instead saved it.

 

Richard Wu, University of Chicago

Richard WuIt’s hard to overstate the internet’s prevalence in education. The sharp tap-tap-tap of keys replace what was once the scratching of pens on paper in my university’s musty, old lecture halls. Notes are now passed around in the cloud on a Google Doc shared with ten other classmates. The professor stops mid-lecture to play a Youtube video. Come finals, I hit the books. At least, online textbooks, which are open alongside Quizlet, CourseHero, and Facebook, where my study group anxiously exchanges practice problem answers. The courses aren’t easy, but studying sure is. I can click from Youtube video to video before I find the perfect tutor (thanks, Khan Academy) and review lecture notes stored on Dropbox.

But for my grandparents in Inner Mongolia, education growing up was inconceivably inaccessible. My grandpa, or yeye, had to join the military to receive a free education. Every morning in military school, the chalkboard was erased. Without an iPhone to take photos of lecture notes, yeye covertly carried the clunky chalkboard from classroom to quarters for additional study time. That’s how he learned how to write.

In the States, to realize my passion for social businesses, I applied to HBX CORe, an online business certification. Students from nearly 40 different countries logged in at our convenience, easily looking back on coursework days after lecture.

My nainai, or grandma, picked flowers under an open window of the elementary school she couldn’t afford to attend. By ear, she memorized the poems being recited in an unsuspecting classroom. When class dismissed, nainai accosted strangers to briefly lend her their books to match the phonetics with written characters. That’s how she learned how to read.

In sharp contrast, I learned my first Spanish words with Duolingo, the gamified language app. With beginner spanish under my belt, I was able to pursue my interests in NGO consulting hands-on, booking a flight on Expedia and living in Peru through AirBnB. I had Google Translate to buoy my speaking abilities and digital Lonely Planet guides to direct me through historical sites. I still chat with friends made there on Whatsapp, where we exchange bits of both English and Espanol.

The tools and resources available in the cloud have bridged access and brought ease to the previously unimaginable. My interest in NGO consulting wasn’t bound by case studies. With powerful language-learning apps, I could actually go to Peru and work alongside an NGO. To realized my passion for social entrepreneurship, I didn’t wait to earn a MBA. Rather, I could access a wealth of business courses anytime, anywhere.

With internet access, there are no longer barriers to knowledge. Chalkboard notes can be revisited at the tap of a finger; poems overheard can be stored in an audio clip. The tenacious desire for education of my yeye and nainai compel me to never take my education and what I can make of it for granted. I will continue to grow and learn: to do right by them and to do right by me.

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HostGator History Quiz https://www.hostgator.com/blog/hostgator-history-quiz/ Mon, 20 Nov 2017 20:46:58 +0000 https://www.hostgator.com/blog/?p=17903 The post HostGator History Quiz appeared first on HostGator Blog.

Think you know everything about HostGator? Time to put your skills to the test. Brush up on your HostGator history with this quiz! Difficulty Level: HARD    

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Think you know everything about HostGator? Time to put your skills to the test. Brush up on your HostGator history with this quiz!

Difficulty Level: HARD

 

 

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How To Create Your First Facebook Ads, Step By Step https://www.hostgator.com/blog/how-to-create-facebook-ads-step-by-step/ Wed, 07 Dec 2016 15:22:36 +0000 https://www.hostgator.com/blog/?p=13014 The post How To Create Your First Facebook Ads, Step By Step appeared first on HostGator Blog.

Starting your first Facebook ads can be a daunting task. With so many steps, and so much to account for, it can seem a little overwhelming. But don’t fear! Below you’ll find a step-by-step guide to create Facebook ads.   Creating Your Facebook Ad Campaign Step 1: First, you’ll want to make sure you’re logged […]

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Create Facebook Ads Step by Step

Starting your first Facebook ads can be a daunting task.

With so many steps, and so much to account for, it can seem a little overwhelming.

But don’t fear! Below you’ll find a step-by-step guide to create Facebook ads.

HostGator Website Builder

 

Creating Your Facebook Ad Campaign

Step 1: First, you’ll want to make sure you’re logged in under your business account. In the upper right hand corner under pages, select Ads Manager.

Facebook Ads Manager

 

Step 2: You’re now inside your Facebook Ads Manager account. Select Create Campaign.

Create Facebook Campaign

 

Step 3: You now have the option to set the goal of your campaign.

Do you want to increase brand awareness? Get people to visit your website? Or boost sales in general? Choose whichever selection best fits your goals for the campaign.

Facebook Ad Goal

 

Step 4: Finally, set your Campaign Name.

If you plan on running the same campaign throughout the year with some changes, you might consider putting the date in the name.

Facebook Ad Campaign Name

 

Creating The Audience For Your Facebook Ad

If you have previously created an audience, just used the ‘Saved Audience’ tab, select your audience and proceed to our Placements Section.

Step 1: Determine if you want to use a custom audience.

The Custom Audiences box allows you to include or exclude audiences you have previously built. You might find this useful if you want to target only potential new customers and exclude your current customers, or include/exclude any audience lists you already have saved.

Create Facebook Audience

 

Step 2: Next you’ll want to choose the locations you want your ads shown to.

If you are a local business you can select to show your ads only in your city. You can also exclude certain locations if you choose.

Create Facebook Audience

 

Step 3: Fill in the applicable Age, Gender and Language information for your business.

Create Facebook Audience

 

Step 4: Determine your Detailed Targeting

Detailed Targeting is where you’ll target people with interests similar to your business. Facebook compiles the information people put on their profiles, so you can reach the best audience for your ads. For example, if you run a computer repair service based out of Dallas, you might want to add: computers, computer repair, technology, shop local and Dallas.

Facebook Detailed Targeting

Now Facebook is going to target people that match ONE of those things; so if you want to be more specific you can choose to narrow your audience. Then Facebook will target people who are interested in one of the above AND whatever else you include.

Facebook Targeting

 

Building Your Ad Set:

Step 1: Choose the Placement of your ads.

You can do this manually if you know specifically, or you can let Facebook choose for you with their new Automatic Placement Feature. You’re determining where on Facebook you want your ads shown and if you want them shown on Instagram as well.

Facebook Ad Placements

 

Step 2: Set your Budget and Schedule.

Select your budget per day.  You can also choose to schedule the ad’s start and end date or have it run continuously. In this area, you’re able to adjust the optimization and delivery choices. Facebook presets them for you based on what they think is the best. You can go in and change them if you’d rather. Feel free to play around with these settings as you become more comfortable in Ads Manager.

Facebook Ad Budget

 

Creating the Ad (or Ads):

Step 1: Add your Media.

This is your ad image or creative. Make sure it’s inviting and has a clear call-to-action. Facebook also has a 20% text rule for images meaning your ad has to have less than 20% text in it. Facebook will also give you some Instagram specifications if you selected Instagram placement in the ‘Placement’ category.

Set up Facebook ad

 

Step 2: Write your Headline and Description.

Does your headline encourage people to click on your post? Does the description explain your business or promotion? Does it offer a call-to-action?  You can utilize your headline and description to explain anything you couldn’t include in the creative.

Facebook Ad Headline

 

Step 3: Choose your Destination.

This is whatever website you want viewers to go to when they click on the ad. Now this can be your website, an event’s website, or a landing page with a special promo. Make sure to UTM tag this URL so you can monitor the traffic and sales in Google Analytics.

Facebook Ad Destination

 

Step 4: Add your Pixel Tracking.

Ensure you’re tracking the sales and traffic you get from these ads through Facebook using your Facebook pixel. 

Facebook Pixel Tracking

 

If you have not yet set up your Facebook pixel, follow these steps:

  1. Go to the Pixel section of your Ads Manager Account.
  2. Click Create Pixel.Create Facebook Pixel
  3. Choose a name for your Pixel, and hit Create PixelCreate a Facebook Pixel

If you manage your website yourself, choose the Install Pixel Now button. If you have a developer, choose the Email Pixel Code option.

Facebook Pixel

If the Pixel is working, you should see your website’s activity in the Pixel Page of Ads Manager.

 

Congratulations! Your first ad has now been created!

Optional Step 5: Create additional ads.

You can choose to create similar ads using the same Ad Set settings. This can be useful if you want to play around with different headlines and descriptions.

Create Facebook Ad

 

Analyze Your Facebook Ad Performance

Go to Your Account Overview.

There you will see your list of campaigns. This is also where you’ll be able to monitor the results of your ad; for explanations of each result, click on the “i” tooltip next to their names.

This is also where you can turn off entire campaigns, ad sets, or individual ads. To do so, simply use the blue toggle bar shown below.

Facebook Ad Analytics

 

How’d your ad perform? Share your experience in the comments!

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