When the time comes to start building your website you’re going to have a lot of options to choose from. The thought of narrowing down to a single solution can end up taking a lot of unnecessary time.
If you’re just starting out, there’s one platform that stands above the rest. It’s a nifty little thing called WordPress. If you’ve been doing your research, then you might have stumbled across it, but aren’t sure if it’s right for you and your business needs.
Below we identify seven reasons you might want to use WordPress for your new website.
1. It’s Already Mobile Optimized
Most WordPress themes are ready for the mobile web right out of the box. No need for additional customization, or investing thousands of dollars into a custom built website that’s designed to work with mobile browsers.
Using a responsive theme will ensure your website looks great, no matter the screen size it’s displayed on. This means that as new screen sizes are introduced and become the new norms your website will be equipped to handle them, without any more work on your part.
How easy is that? Speaking of easy…
2. Customization is Easy
Most themes will be easy to customize through the customization tab in the WordPress dashboard. You can get here by navigating to Appearance>Customize, and change up your theme to your liking.
Or, your particular theme might even have a dedicated section in the backend where you can easily customize various features.
If you’re looking for additional functionality, then you can install one of thousands of free and premium plugins that can do almost anything you’re interested in, from increasing your SEO, to adding pop-up subscription forms, to contact pages, and much more.
3. There’s an Existing Support Community
Building out your website doesn’t have to be a journey you’re going to walk alone. Since WordPress is open source, there’s a large online community of developers and people like you who use the platform every single day.
If you have a technical issue you need to resolve, then chances are some else has had a similar problem, and the solution exists out there, all you need to do is search Google or the WordPress forums to find it. If you purchase a premium theme, then most of these come equipped with dedicated support teams to handle your tech issues as well. When you host your WordPress site with HostGator, you can talk with our support team any time of day or night.
4. It’s Ready for SEO
WordPress is primed to help improve your SEO efforts. Even Matt Cutts of Google is on the side of WordPress, saying, “WordPress automatically solves a ton of SEO issues.”
If you’re gong to be executing a SEO strategy to improve your rankings, then you’re going to want to utilize WordPress. Plus, there are a variety of existing SEO plugins that can further enhance your SEO efforts.
5. Blogging is Built-In
WordPress began as a simple blogging platform and has since grown into a full-fledged website builder. However, blogging still remains an integral aspect of the CMS. If you’re looking to grow your site through a superb content strategy, then you’ll want WordPress handling all of the technical heavy lifting for you.
6. It’s a Mature Platform
WordPress is over 10 years old. Which is like 100 in Internet years. The benefit of using a more mature platform is that most of the kinks have already been worked out. You’ll also notice that since it’s been out for so long a lot of the security issues have been patched.
Put simply, WordPress wouldn’t have thrived for as long as it has, if it wasn’t effective and useful.
7. It’s Easy to Setup and Manage
Most hosting platforms, including HostGator, offer a very quick and seamless WordPress installation process. This means in a single afternoon you can have your site up and running and ready to customize to your liking.
Plus, the intuitive WordPress backend makes it easy to update your site and manage your existing content and pages. Nothing gets lost in the shuffle.
WordPress is a great choice whether it’s your first or tenth website. It truly does “do it all,” and will continue to support your online efforts for years to come.
When it comes to WordPress hosting, you can't go wrong with HostGator. With our shared hosting plans, you can install WordPress with a single click of your mouse, our managed WordPress hosting come with premium support customized for both novice and professional users.
What’s your favorite way to build a website? Please share in the comments below.