Wednesday, August 31, 2016 by Amelia WillsonAs a global web hosting company, HostGator supports websites numbering in the millions. We recently analyzed a random selection of US-based domains we host to discover trends among the words most commonly used in website titles. The resulting word cloud (thanks WordClouds.com!) may surprise you. A few notes before you look: These words were taken from the title tags of each domain's home page. We removed common words like "the," "and," and "a," as well as company designations like "llc" and "ltd." And, to keep things simple, we looked at domains isolated to the US so the words are all English. Take a look... what do you see? These words reveal many things. Here are several we noticed. We care about location, location, location. Words like "nyc" and "usa" show how popular it is to use your location in a company name, and make it easier for customers to discover your local business. We like putting our name on things. Many of the smaller words are first names like "dave," "brian," or "mary," reflecting how common it is to personalize your blog or company name. We have many passions. From "art" and "film" to "crossfit" and "wrestling," our websites reveal what we're blogging about and what we're interested in buying. We're obsessed with our appearance. In a culture like ours that values beauty and youth, this shouldn't come as a surprise, but it's still something to see just how many of the words center around achieving a perfect "look": "hot," "fat," "skin," "face," "diet," "spa," "wax," "self" We need a lot of help with our cars. "Auto" and "car" are two of the most used words. We love our pets, especially the canine variety. "Dog" and "pet" both make a big appearance. We recognize the power of positive psychology. Many website owners promise "fun," "joy," "power" in their website names, along with the sales pitch words like "get," "deal," and "sell." We're not all SEO experts. Two words that surprised us with their popularity were "untitled" and "title." Many of these website owners are missing out on a SEO opportunity by failing to include keywords in the title tags of their page. Most of all, our websites represent our lives. The most popular word was "life," making it clear that we really do see our online world as an extension of our physical world. What else do you see? Share your thoughts in the comments.
Tuesday, August 16, 2016 by Amelia WillsonLanding pages are a key part of any online marketing strategy. They're the perfect spot to send customers to drive sales, generate leads, or build your subscriber list. With typical average conversion rates of 3%, it makes sense that less than a quarter of business owners are satisfied with their conversion rates. You don't have to settle for a 3% conversion rate, though, and you don't need to toil for months over your computer screen in order to improve it. Wishpond has made a science out of optimizing landing pages, and their methods work. They've been able to help their clients achieve average conversion rates from 9.87% (B2C) to over 13% (B2B). That's why we've partnered with them for a free webinar. Please join us for a half-hour where we'll show you just how easy it is to set up landing pages on your website, and how to optimize them for SEO and conversions. If you've ever found yourself asking any of the questions below, you'll want to join us Tuesday, September 20th, at 1pm Central.
- What is a landing page?
- How do I optimize my landing pages for SEO to reach more customers for free?
- How can I set up my website and create landing pages?
- What are the best practices for a successful landing page that drives conversions?
Once you register, be sure to enter our contest to win a year of free hosting from HostGator and a year of Wishpond's Pro Plan! Click here to enter.
Friday, April 1, 2016 by Kyler PattersonSince we have introduced Uncle Carl to the world, he has become a smashing success. People have absolutely LOVED his unique inventions. For those that don't know Uncle Carl, he is the mastermind behind Waist Holders, Lady Fashion Wallets, Ear Bookz, and my personal favorite, Shabamazama. In fact, because we can't get enough of Uncle Carl's creativity, we have brought him on as HostGator's Head of Product Development! Uncle Carl hit the ground running and has already introduced some revolutionary new ideas! Blowerz, his initial offering, is an ingenious invention that will help keep our servers cool and running at maximum efficiency. He's designed a couple of prototypes thus far. The first was a setup of straws throughout the facility that cousin Jerry would blow into. Unfortunately, this didn't keep the servers cool for long and cousin Jerry started to get light headed more or less right away. Turns out, this was an inefficient prototype. So now we're happy to introduce the new design! This state of the art contraption (as Carl calls it) will reverse the flow of a vacuum and push the air right through an industrial pipe system. Our servers will be cool in no time. Currently we are calling many manufacturers about creating this product and nobody seems to be interested in this yet. Uncle Carl believes they just can't understand the nature of the system. However, Uncle Carl is optimistic in his efforts and we fully support his enthusiasm. We will have blowers on the back of all servers by the end of this year! Oh by the way, APRIL FOOLS!
Wednesday, January 13, 2016 by Kyler PattersonHere at HostGator, the word “unlimited” just expanded in scope. In keeping with our goal to always provide the best service and products in the industry, it is with great pleasure that we now introduce our new cloud hosting platform. We are able to offer our customers increased reliability, scalability and performance while still giving them full access to the cPanel features they know and love, in the cloud! Built on pooled compute and storage resources with features that allow us to respond quickly and easily to any hardware issues that arise, our cloud platform also includes a fully-redundant storage array with three copies of your data mirrored to ensure optimum data integrity. Our new cloud platform natively integrates automatic caching of static content to ensure lightning-fast page load speeds. If more compute resources are needed to serve up the dynamic content, a click of a button can scale up to 8 cores and 8GB RAM via the Server Performance Dashboard. This is up to 4x more than what some competitors offers. In addition, customers now have access to an Intuitive Performance Dashboard which provides real time metrics on page download speed, server uptime, visitor information, and resource utilization.
Enjoy easy resource scaling with the click of a button: Our new cloud packages include all of the features of our classic Baby, Hatchling and Business plans, with the additional benefits outlined above. Transferring from Shared to Cloud is a snap; simply contact our team to assist with the transfer after the order is purchased. Ready to launch your site in the cloud? Learn more about the individual cloud hosting plans below:
Hatchling CloudAllows you to host a single domain, while maintaining the unlimited sub and park domain capabilities enjoyed by the classed Shared Hatchling. Dual core CPU unit and 2 GB of RAM are available, with unmetered bandwidth and unmetered storage.
Baby CloudHosting for unlimited domains, along with an increase in CPU (up to quad core), and 4 GB of RAM. Bandwidth and storage are both unmetered.
Business CloudMaintains the unlimited domains, addon domains and parked domains, while increasing the CPU up to 6 cores, with 6 GB of RAM. A private SSL is also included for eCommerce purposes. All of the plans include fully integrated local caching. We're very pleased to be launching your websites into the cloud! If you have any questions about the new product, please feel free to contact us at any time.
Monday, April 27, 2015 by Tarun BhattiAre you ready, friends? Mobilegeddon is upon us.Don’t worry, your new smartphone hasn’t finally become sentient (that we know of), but there are big changes ahead. Before you reach for your tinfoil hat, there are a few things you should know. Google tweaked its search algorithm on Tuesday. From now on, sites that aren’t mobile-friendly -- meaning ones that have text that's too small, take a long time to load, or are generally hard to navigate -- will see their search rankings plummet. If your site isn’t optimized for mobile, you’re about to experience a huge drop in search traffic. Not great, obviously, but here’s why it’s a very big deal: Approximately 86% of all U.S. smartphone users search via Google. There are 177 million websites covered by Google search. If you’re not optimized for those mobile users, you’re going to get lost in a very large crowd. Don’t worry, we’ve got you covered.
Step 1Find out if your site is mobile-friendly. Check this free, instant mobile-friendly test ASAP.
Step 2If your site isn’t ready to go, don’t panic. We can help. Consider us your guide through this post-apocalyptic mobile wasteland. We’ll make your site mobile-friendly within a few days, helping you avoid any major losses in traffic or revenue (Google will notice the change and you’ll quickly regain your search ranking). But you’ve got to move quickly. Contact our expert design team for a FREE consultation by calling 844-271-2301 or simply click the button below: