You get to share your expertise or passion with the world, while developing and growing your skills in writing, marketing, social media, and even creativity.
But your blog can be more than just a hobby.
With a solid strategy and a bit of patience, you can turn your blog into a money-making machine. There are bloggers who earn solid 5- or 6-figure incomes each year, just from their blog alone!
If the idea of blogging for a living excites you, read on. We’ll review the most popular techniques used by successful bloggers to generate revenue from their blogs.
1. Affiliate Marketing
Are you familiar with the term affiliate marketing? It’s very likely that you’ve heard it before, and if not, here’s a great introduction piece that shares some tips for bloggers on how to make the most out of it. Affiliate marketing is the process of selling someone else’s product that gives you commission for each sale. It may be 35% or 70% — each program is different.
Of course, HostGator has our own Affiliate Program. Additionally, sites like ShareASale, LinkShare, and Amazon Associates are among the leading affiliate programs that a vast majority of bloggers use today. Through these sites you can find products in pretty much every niche imaginable, which gives you the freedom of choice as to what kind of products you wish to promote.
2. Launch A Product
Would you rather sell your own product than someone else’s? Blogging’s a great platform for that, too.
Whether it’s an ebook, your handmade items, or an online course, the variety of products a blogger could create and sell ranges far and wide. Launching your own product as a blogger can be an exciting journey of learning, understanding, and most importantly success.
“A successful launch begins with great timing. You might feel a sense of urgency to introduce your service, but rushing could spell disaster. When necessary, temporarily postponing your launch can mean the difference between failure and glowing reviews.” — Chuck Cohn
Other types of products a blogger might create and sell:
If you have got the available capital, you might also want to consider investing in creating something that people can use to improve their own blogging experience; perhaps a keyword analytics tool, or a platform that analyses social media profiles, Product Hunt is a great place to start for amazing business ideas.
3. Paid Services
Like I mentioned at the beginning of the article, blogging is going to yield you a significant number of skills, all of which can be utilized together (as a blogger) or individually, and still provide a solid stream of income. Here are some of the most common services that bloggers might promote themselves as being able to do:
- Freelancing: Freelancing is the most widely known way of working online. As a blogger one of the most valuable skills you have is writing and marketing; there’s plethora of jobs available to individuals who can do both.
- Coaching: You can promote yourself as an online coach who can teach others the ins and outs of successful blogging.
- Speaking: Make sure that businesses and conferences know that you’re available for speaking purposes, not only will it help you to become better at what you do, but you will be able to promote yourself beyond your usual reach of website visitors.
- Design: Bloggers are often indie designers, which is why you can try and charge for design tips and other design related issues that other freelance bloggers might have.
- Events: Attending events and promoting your services in the real world is a great way to make new connections and meet new friends.
- Training: Once you feel proficient enough in building blog sites that are truly community oriented, it might be time to consider training others on a larger scale.
Blogging is definitely not sitting and writing, it is much more than that and you have to spend some time being a blogger to truly appreciate that fact. HubSpot has written a great piece on how bloggers can utilize their blogs to acquire customers instead of visitors.
When we start investing our time and energy into something like a blog, it’s only natural that we will eventually want to start getting paid for it, not only to sustain ourselves, but to be able to push further and further.
If you haven’t started a blog yet, we can help. With HostGator blog hosting, your site will be served from industry-standard technology and backed by 24/7/365 award-winning technical support via email, telephone, and LiveChat. We make it painless to get started and are happy to assist every step of the way.