Behind The Scenes At The HostGator Video Shoot | HostGator Blog

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Behind The Scenes At The HostGator Video Shoot

Sunday, June 1, 2014 by

HostGator recently filmed our first-ever live action advertisement featuring Snappy. We thought it’d be fun to share with you some of the behind-the-scenes action. The actual filming was done at our Austin office and features several actual HostGator employees, as well as a couple of professional actors (because we host websites way better than we act, true story).

The first shot of the day involved some Snappy stunt work in front of a green screen, in order to utilize some movie magic in post production. You’ll see the results of this shot in the final video (of course), but this is what it looked like in real life. And yes, that’s basically just Snappy sideways on an office chair:


While we won’t be giving away the actual plot of the video here, it did involve the creation of a fictional hosting company. “OnHold Hosting – we’ll get to you… sometime“:


OnHold Hosting, it turns out, does not encourage a very clean working environment. In fact, their desks are downright gross:


Here’s a final shot from OnHold Hosting. There’s quite a lot going on in this picture: lights, sound, camera… and Snappy’s leg:


Once we wrapped on OnHold Hosting, it was time to walk down the hallway to HostGator! Admittedly, that is a professional actor in the center, but he is flanked by two real-life HostGator employees:


Here’s what things looked like from the other side of the camera:


Snappy, being ever-helpful, was always happy to wipe the brow of a hard-working HostGator support agent… or at least an actor playing a hard-working HostGator support Agent that recently had water sprayed on his forehead to simulate sweat:


We were down to the final shot of the day; Snappy, of course, was ready for his close-up:


And then, after a long day in front of the camera, Snappy was ready for his nap:


Thank you to all the folks who made it happen, from the production team and the actors, to the HostGator staff who all pitched in to make it a success. That’s a wrap!:


And without further ado, here is the world premier of the brand new HostGator advertisement:

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